Role Overview

Plan, manage, and optimize digital advertising campaigns across leading online platforms to support business objectives and brand visibility.

The Ads

Strategist will be based in Thrissur and will be responsible for campaign planning, audience targeting, performance monitoring, and ongoing optimization. The role involves analysing campaign data, developing advertising strategies, and coordinating with creative and marketing teams.

Key Responsibilities

- Develop advertising strategies that support business growth and brand visibility
- Conduct market research and competitor analysis to identify advertising opportunities
- Set up, manage, and monitor campaigns across Google Ads, Meta Ads, and other relevant platforms
- Optimize audience targeting, bidding, budgets, and ad messaging to improve campaign performance
- Monitor key performance metrics and analyze campaign results
- Prepare campaign performance reports and provide relevant insights




- Collaborate with marketing and design teams to ensure alignment between advertising campaigns and creative content

Requirements div:has([data-free-thinking-preview-answer=true])+:is(.text-message,.relative:has(>.text-message))]:-mt-2 grow">

- Bachelor’s degree in Advertising, Digital Media, Digital Marketing, Marketing, or a related field
- Minimum 1 year of relevant skilled experience in digital advertising or a related role
- Familiarity with Google Ads, Meta Ads, and LinkedIn Ads platforms
- Good understanding of campaign setup, audience targeting, bidding, budgeting, and performance tracking
- Good understanding of digital advertising metrics and campaign performance
- Effective communication and coordination skills
- Ability to work collaboratively with marketing and creative teams

📌 Ads Strategist (Thrissur)
🏢 Ginger Affordable Solutions
📍 Thrissur