Consumer Insights Specialist (Bengaluru)

Consumer Insights Specialist (Bengaluru)

01 Oct
|
The Indus Valley
|
Bengaluru

01 Oct

The Indus Valley

Bengaluru

Job Title: Customer & Consumer Insights Specialist
Company: The Indus Valley
Experience: 3–6 years
Location: Bengaluru, India
Work Mode: Work from Office

About The Company

At The Indus Valley, we’re on a mission to revolutionize Indian kitchens by bringing back healthy, toxin-free cookware rooted in Indian tradition. As India’s pioneering brand in health-first cookware, we serve over 10 lakh customers and are backed by top venture capital firms.
Our products are designed to make daily cooking safer, cleaner, and better—for individuals, families, and the planet. We believe the kitchen is the heart of the home, and we’re here to make it healthier, one utensil at a time.

About the Role
Why This Role Matters As a Customer & Consumer Insights Specialist, you’ll be the voice of the customer and consumer inside our organization. Your research and insights will directly influence product development, marketing campaigns, consumer communication, and business strategy. You’ll be responsible for understanding what consumers truly need, why they behave the way they do,



and how those insights can be converted into meaningful business and product decisions.

Responsibilities

• Consumer Research: Lead quantitative and qualitative research including consumer interviews, surveys, focus groups, home visits, product testing, and consumer studies.
• Customer & Field Research: Conduct customer interactions, home visits, market visits, and field studies to understand real-world product usage and consumer behavior.
• Research Planning & Execution: Define research objectives, methodologies, questionnaires, sampling approaches, and execute research projects end-to-end.
• Consumer Behaviour & Trendspotting: Identify emerging consumer needs, behaviors, trends, pain points, and opportunities through research and customer data.
• Data Analysis & Synthesis: Analyze research findings, NPS, customer feedback, CRM trends, and other relevant data to identify meaningful patterns.
• Insight Genera

📌 Consumer Insights Specialist (Bengaluru)
🏢 The Indus Valley
📍 Bengaluru

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