Location: Hyderabad
Work Mode: Full-time | Work From Office

About XtoviaXtovia is a science-backed Indian haircare brand reimagining Indian beauty for a global audience. We’re building a premium D2C brand at the intersection of science, innovation, and modern beauty.
The RoleWe’re looking for a Marketing Intern who can help us build a strong and engaged community around Xtovia.
This role is not just about posting content. You’ll be involved in understanding what customers are talking about, participating in relevant communities, creating conversations, and helping shape how Xtovia shows up online.
What You’ll Do• Build and engage Xtovia’s online community across platforms such as Reddit, Instagram, Quora, and other relevant communities
• Manage and actively participate in relevant Reddit communities while keeping conversations authentic and value-driven
• Identify trending haircare conversations, customer pain points, questions, and content opportunities
• Create engaging posts, comments, discussions, and community-led content
• Be the voice of Xtovia across community platforms




• Monitor conversations around haircare, beauty, competitors, and emerging trends
• Engage with customers and potential customers to understand their needs and feedback
• Work with the marketing team on campaigns, launches, influencer activities, and community initiatives
• Track community growth, engagement, sentiment, and other relevant metrics
• Experiment with current ways to build awareness, trust, and advocacy for Xtovia

What We’re Looking For• Strong communication and writing skills
• Someone who naturally understands internet culture, Reddit, social media, and online communities
• Curious about D2C, beauty, haircare, and consumer brands
• Good at starting and sustaining conversations
• Comfortable researching topics and turning insights into content
• Creative, proactive, and willing to experiment
• Ability to write in a natural, conversational, non-corporate tone
• Prior experience wit

📌 Marketing Intern (Hyderabad)
🏢 Xtovia
📍 Hyderabad