01 Oct
|
Amazon
|
Bengaluru
IES Payments is building a first-of-its-kind Economic Profit (EP) framework to measure the
full economic value of Amazon Payment Products (APPs) and payment-led promotional
levers across 9 emerging markets. Today, program leaders cannot credibly quantify the total value their products create beyond direct revenue contribution — EP changes that.
We are looking for an Economist who will own the incrementality science that underpins
this framework. You will design, evolve, and defend the econometric methodologies that
measure how payment instruments create value — within the transaction (Day-0) and over
the 365-day customer lifetime (DSI). You will be the single-threaded science owner for how
we compute and justify incrementality across always-on instruments, promotional constructs, weblabs, and behavior-change programs.
This is not a support role. You will directly shape how Amazon measures the ROI of its
payment investments across IES — and your work will feed into S-Team level planning and
investment decisions.
Key job responsibilities
What You'll Do
Incrementality Methodology — Design & Evolve
● Own end-to-end design of incrementality computation logic across EP use cases: always-on APPs, one-time promotions, weblab measurement, and ongoing behavior-change programs (e.g., UPI adoption rewards)
● Evolve the Day-0 incrementality methodology — the novel component that captures value created within the current transaction itself, where standard DSI excludes the event day
● Design econometric approaches for use cases where GCCP fails (weblabs with instrument dynamics) and where traditional promo measurement breaks down (investment-phase → payoff-phase programs)
● Develop and validate proxy logic for segment-wise EP cuts in the absence of dedicated compute infrastructure
CBA & Cross-Functional Alignment
● Lead the formal methodology defense with CBA V-Team — every surrogate, every computation, every modification to Watson's default workflow requires rigorous scientif
📌 Senior Economist (Bengaluru)
🏢 Amazon
📍 Bengaluru