01 Oct
|
Fitspire - Health | Wellness
|
India
01 Oct
Fitspire - Health | Wellness
India
Company Description Fitspire – Health | Wellness is a health and wellness brand focused on fitness, agility, and overall well-being for all age groups. The company develops a wide range of products that emphasize authenticity, safety, and high performance while remaining globally competitive. Fitspire is committed to becoming India’s leading and most respected health and wellness brand by promoting a stronger and healthier environment. Its offerings are 100% vegan or vegetarian and free from chemicals and steroids, with formulations driven by innovation and scientific validation.
Role Description This is a full-time, on-site Performance Marketing role for D2C/FMCG, based in Delhi, India. The role involves planning, executing, and optimizing performance marketing campaigns across digital channels to drive customer acquisition, engagement, and revenue for Fitspire’s health and wellness products. Day-to-day responsibilities include managing paid media campaigns (such as search, social, and display), tracking and analyzing campaign performance, conducting A/B tests,
and optimizing budgets and bids to meet key performance indicators. The individual will collaborate with marketing, creative, and sales teams to refine audience targeting, improve conversion funnels, and ensure brand-consistent messaging. The role also includes preparing performance reports, identifying growth opportunities, and staying updated on digital marketing trends in the D2C/FMCG space.
Qualifications
• Candidates should possess robust Analytical Skills and Data Analysis abilities for interpreting campaign performance and customer behavior.
• Candidates should possess effective Communication skills to collaborate with cross-functional teams and present insights clearly.
• Candidates should possess Performance Management skills to oversee campaign KPIs, budget allocation, and optimization strategies.
• Candidates should possess Performance Testing skills, including experience with A/B testing and ex
📌 Performance Marketingc/ FMCG (India)
🏢 Fitspire - Health | Wellness
📍 India