Brand Manager – HamruBabyCareLocation: Ahmedabad, Gujarat
Department: Marketing / Brand
Experience: 1–2 Years
Industry: Baby Care / FMCG / Consumer Products
Salary Range: Upto 6 LPA / Based on Skill & Experience

Key Responsibilities• Develop and execute the Brand Strategy and marketing plan for Hamru Baby Care.
• Manage Brand positioning, messaging, communication and overall brand identity across digital and offline channels.
• Plan and execute digital marketing, social media, influencer marketing, content and campaign initiatives to drive brand awareness and engagement.
• Conduct market, consumer and competitor research to identify trends, customer needs and recent growth opportunities in the baby-care category.
• Develop and manage product launches, promotional campaigns, seasonal campaigns and brand activations.
• Work closely with creative, ecommerce, performance marketing and sales teams to ensure consistent brand communication and business growth.
• Monitor brand performance, campaign ROI, sales, customer engagement and key marketing KPIs,



and recommend corrective actions.
• Manage external agencies, influencers and other marketing partners to ensure timely execution of campaigns.
• Actively Contribute to New Product Development, Packaging based on consumer insights.
• Manage the brand's marketing budget and campaign priorities effectively.

Job requirement:

• Strong understanding of FMCG, Baby Care, D2C and Ecommerce marketing.
• Excellent skills in brand building, consumer insights, campaign planning and digital marketing.
• Experience with Instagram, Meta Ads, Google Ads, influencer marketing and ecommerce platforms will be preferred.
• Strong analytical, communication, creative thinking and project-management skills.
• Ability to independently manage multiple campaigns and coordinate with cross-functional teams.
• Qualification BBA/ MBA in Marketing/ Communication / Digital Business/ Retail Management

📌 Associate Brand Manager (Ahmedabad)
🏢 Z Plus Disposable Private
📍 Ahmedabad