Company Description:Volar Fashion is an international fashion house that represents style and quality. With a foundation of almost 2 decades, Volar Fashion focuses on creativity, responsibility, and a fun style statement. Their philosophy embodies effortless style, authenticity, easy-going living, and a commitment to using natural materials and responsible production. Volar Fashion aims to be a leading fashion brand with an outstanding price-value proposition, capturing fashion-forward market trends and fresh seasonal colors.

Company Website: www.volarfashion.in
Location: Kandivali West, Mumbai

About the Role:
We're looking for a trend-savvy, hands-on digital marketer with a strong eye for fashion, content and visual storytelling. You’ll manage social media, content, influencers, CRM, website updates and digital campaigns.

Key Responsibilities:
* Plan and execute monthly social media & content calendars across Instagram and other relevant platforms.
* Create and coordinate Reels, carousels, Stories, static content, campaigns and trend-led content.




* Research trends and references and adapt them creatively to suit the brand.
* Assist with content shoots and be comfortable appearing on camera when required.
* Coordinate with influencers, creators, photographers, stylists, PR and media partners.
* Manage day-to-day social media, including posting, community engagement and basic analytics.
* Plan and execute email/CRM campaigns, newsletters, promotions and abandoned sign-up communications.
* Track email performance, sales and campaign metrics and prepare monthly CRM reports.
* Manage website content including homepage banners, campaign visuals, product content and landing pages.
* Ensure social media, website and CRM campaigns are aligned with the monthly marketing calendar.
* Monitor digital campaign performance and identify insights to support future planning.
* Handle basic Canva/design and editing requirements independently.

What We're Looking For
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📌 Social Media Assistant (Mumbai)
🏢 Volar Fashion
📍 Mumbai