Performance Marketing Manager – Meta & Google AdsCompany: PERCH Brands Pvt. Ltd.
Experience: 3–5 Years
Location: West Delhi
Employment Type: Full-time
Industry: D2C / Menswear / Fashion
About PERCHPERCH is a rapidly growing, homegrown D2C menswear brand dedicated to redefining contemporary Indian menswear. Founded in 2023, the brand focuses on premium quality, in-house manufacturing, craftsmanship, and design innovation. PERCH specializes in high-quality smart-casual apparel designed for the contemporary Indian man, combining refined everyday aesthetics, sharp silhouettes, premium fabrics, and modern design. With a strong focus on product, quality, and customer experience, PERCH is building a distinctive menswear brand for the evolving Indian consumer.
About the RoleWe are looking for a Performance Marketing Manager with strong hands-on expertise in Meta and Google Ads to drive customer acquisition, revenue growth, and marketing efficiency. The ideal candidate should have strong agency experience and a proven track record of managing large-scale brands.
Key Responsibilities• Plan, execute,



and optimize performance marketing campaigns across Meta Ads and Google Ads.
• Drive revenue growth while maintaining efficient ROAS and CAC.
• Develop and execute full-funnel paid media strategies across acquisition and remarketing.
• Manage campaign budgets, targeting, bidding, audience segmentation, and optimization.
• Analyze campaign performance and identify opportunities for scaling and efficiency.
• Work closely with creative and content teams to develop high-performing ad creatives.
• Monitor key metrics including ROAS, CAC, CTR, CPC, CPM, CVR, AOV, and revenue.
• Conduct audience research, competitor analysis, and structured campaign testing.
• Prepare performance reports with actionable insights and recommendations.
• Scale profitable campaigns while maintaining sustainable customer acquisition costs.
• Co-ordination with e-commerce platforms and tools such as Shopify, EasyEco

📌 Performance marketing (India)
🏢 Perch
📍 India