Job Title: Social Media Executive/Specialist (Healthcare)
Company: Branding Pioneers
Location: Gurgaon (On-site)
Experience Required: 1–3 Years (Healthcare Industry Preferred)
Job Overview:We are looking for a creative and performance-driven Social Media Executive with experience in the healthcare domain. The ideal candidate should understand healthcare marketing sensitivities, patient-centric communication, and platform-specific strategies to drive engagement and brand awareness.
Key Responsibilities:• Manage and handle social media accounts for healthcare clients (hospitals, clinics, doctors).
• Plan and execute monthly content calendars aligned with marketing goals.
• Create engaging content including posts, captions, reels, and stories.
• Coordinate with graphic designers and video editors for creatives.
• Monitor social media trends and implement relevant strategies.
• Run and optimize paid social media campaigns (Meta Ads preferred).
• Track performance metrics and prepare monthly reports.
• Ensure all content follows healthcare compliance and brand guidelines.
• Engage with audience through comments, DMs, and queries professionally.
Requirements:• 1–3 years of experience in social media marketing (healthcare preferred).
• Good understanding of platforms like Instagram, Facebook, LinkedIn.
• Experience in running Meta Ads campaigns is a plus.
• Robust communication and content writing skills.
• Basic understanding of healthcare marketing ethics and compliance.
• Ability to manage multiple client accounts.
Preferred Skills:• Experience working with hospitals or healthcare brands.
• Knowledge of tools like Meta Business Suite, Canva, or scheduling tools.
• Basic understanding of analytics tools (Google Analytics is a plus).
What We Offer:• Opportunity to work with leading healthcare brands.
• Fast-paced and creative work environment.
• Growth opportunities within the organization.
📌 (Healthcare) social media executive (Gurugram)
🏢 Branding Pioneers
📍 Gurugram
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