About the Role We're looking for a data-driven Performance Marketer to plan, execute, and optimize paid media campaigns across multiple channels for our agency's clients. You'll own campaign performance end-to-end — from strategy and setup through daily optimization and reporting — working closely with account managers, creative teams, and clients to hit growth and ROI targets. What You'll Do - Plan, launch, and manage paid campaigns across Google Ads, Meta Ads, LinkedIn,and other relevant platforms - Own budget allocation and pacing across multiple client accounts simultaneously - Conduct keyword research, audience targeting, and competitive analysis to inform campaign strategy - Continuously optimize campaigns based on performance data — bids, creatives, audiences, landing pages, and funnels - Set up and maintain tracking (GA4, GTM, pixel/conversion tracking, UTM structures) to ensure accurate measurement - Build and present clear, insight-driven performance reports to clients and internal stakeholders - A/B test ad creatives, copy, and landing pages to improve CTR, CPA, ROAS,



and other key metrics - Stay current on platform updates, algorithm changes, and emerging ad formats/channels - Collaborate with designers and copywriters to brief and refine high-performing creative assets - Identify upsell and scaling opportunities within existing client accounts - Manage multiple client accounts and deadlines simultaneously in a quick-paced agency environment What We're Looking For - 2–5 years of hands-on experience running paid media campaigns, ideally in an agency setting - Proven track record managing budgets and delivering measurable ROI (ROAS, CPA, CAC, LTV) - Strong working knowledge of Google Ads, Meta Ads Manager, and at least one of LinkedIn/TikTok/Pinterest Ads - Proficiency with GA4, Google Tag Manager, and conversion tracking setup - Comfortable with Excel/Google Sheets for data analysis; familiarity with dashboarding tools (Looker Studio, Supermetrics, etc.) a

📌 Performance Marketer (Maharashtra)
🏢 Webocto
📍 Maharashtra