Senior Manager Sales - Power and Transformers
Company: Vidya Wires Ltd.
Department: Sales & Business Development
Experience: 5–15 Years
Employment Type: Full time
About the Role :
Vidya Wires Ltd. is looking for an experienced and result-oriented professional to drive business growth and expand our customer base in the electrical and transformer industry.
The ideal candidate will have strong experience in B2B business development, technical sales, customer relationship management, and commercial negotiations , preferably with exposure to CTC, power transformers, transformer components, copper/aluminium conductors, or related electrical products .
Key Responsibilities :
Develop and execute business-development strategies for Continuously Transposed Conductor (CTC) .
Identify new customers, markets, applications, and business opportunities.
Develop relationships with power transformer manufacturers, transformer OEMs, utilities, EPC companies, and electrical equipment manufacturers .
Generate enquiries, prepare proposals, follow up on opportunities,



and convert enquiries into orders.
Develop and maintain a strong sales pipeline to achieve assigned revenue and volume targets.
Build and maintain strong relationships with key customers and decision-makers.
Understand customer technical requirements, specifications, procurement processes, and qualification procedures.
Coordinate technical discussions related to CTC design, dimensions, transposition, insulation, conductor configuration, and transformer applications .
Work closely with Engineering, R&D;, Production, Quality, Supply Chain, and Finance teams to meet customer requirements.
Coordinate product samples, trials, testing, inspections, customer audits, and approval processes.
Lead commercial discussions covering pricing, payment terms, delivery schedules, and contractual requirements.
Monitor market trends, competitor activities, pricing, and emerging customer requirements.
Identify upcoming transformer projects and n

📌 Senior Manager Sales (Bhavnagar)
🏢 Vidya Wires
📍 Bhavnagar