Role Overview
We are looking for a senior media operations qualified to lead process excellence, SOP development, and standardization for India, while partnering closely with LATAM teams to adopt and scale global best practices.
This role will act as a central hub for operational consistency, ensuring that India teams operate with high-quality, standardized, and scalable media processes, aligned with global frameworks but adapted for local market needs.
You will work across Media, Data & Tech, FinOps, and HR, driving transformation from fragmented execution to structured, governance-led operations.

Key Responsibilities
1. SOP Development for India (with Global Alignment)
Design and document

India-specific SOPs

across:
Campaign setup, QA, optimization, and reporting
Localize global SOPs to:
Platform nuances in India
Client-specific requirements
Build modular SOP frameworks that:
Align with global standards
Are adaptable across Indian clients and teams

2. LATAM Integration & Best Practice Adoption
Partner with LATAM teams to:
Identify proven SOPs and governance models




Evaluate applicability for India market
Adapt and implement LATAM best practices in India:
QA frameworks
Taxonomy structures
Automation approaches
Enable two-way knowledge exchange:
Export India innovations back to LATAM/global teams

3. Standardization & Governance (India Focus)
Establish and enforce:
Naming conventions
Campaign taxonomies
Data standards across Indian teams
Define governance layers:
QA checkpoints
Approval workflows
Escalation protocols
Ensure consistency across:
Multiple agencies / business units
High-volume campaign environments

4. Data & Technology Alignment
Work with Data & Tech teams to:
Align campaign setup with reporting and attribution frameworks
Ensure data consistency across platforms and reporting tools
Define:
India-specific taxonomy extensions
Data dictionary aligned with global standards
Enable clean, scalable data pipelines for reporting

5. FinOps Integration (In

📌 Assistant Director (Mumbai)
🏢 Publicis Global Delivery Pgd
📍 Mumbai