Company Description Vinsan World is a fully integrated creative agency focused on building businesses through strong, distinctive brands. The agency delivers informed and innovative advertising that helps clients reach and engage their audiences effectively. Vinsan World also specializes in events planning and end-to-end communication solutions that align with clients’ strategic goals. Team members collaborate across disciplines to deliver creative work that is both impactful and results-driven, offering a energetic environment for professionals who enjoy variety and creative problem-solving.

Job Description - Content cum Project Lead

Role: Content cum Project Lead – Tourism Destination Brand

Department: Content & Brand Strategy

Location: Leh, Ladakh

Experience : 5-8+ years in content, branding, tourism, advertising, communications or destination marketing

Role Overview

We are looking for a dynamic Content cum Project Lead to lead the content, storytelling and day-to-day execution of a tourism destination brand.



The role will be responsible for translating the destination’s identity, experiences, culture, heritage and tourism offerings into compelling communication across digital, social, print, campaigns, events and other brand touchpoints.

The ideal candidate should be a strong writer, strategic thinker and hands-on project manager who can work with multiple stakeholders, creative teams, agencies, tourism bodies and vendors to take projects from concept to completion.

Key Responsibilities:

1. Content & Destination Storytelling
- Develop and manage the overall content strategy for the tourism destination brand.
- Create compelling narratives around destinations, experiences, culture, heritage, food, festivals, nature, adventure and local communities.
- Develop content calendars and content plans across social media, websites, campaigns, brochures, films, presentations and other communication platforms.
- Write and edit high-quality copy, captions, articles,

📌 Destination Brand Lead, Content (Kargil)
🏢 Vinsan World
📍 Kargil