About the Company Industry Preference: IT Services, IT Infrastructure Services, Digital Transformation, Managed Services About the Role We are looking for a highly driven and results-oriented Demand Generation Manager to join our Business Development Group (BDG). The ideal candidate will be responsible for creating and nurturing demand within target accounts through a multi-channel outreach strategy, helping accelerate pipeline growth across strategic industry segments and geographies. This role requires a well-rounded demand generation qualified who can combine market research, account intelligence, digital outreach, LinkedIn engagement, email campaigns, event-led demand creation, and direct prospect engagement to generate qualified opportunities for the sales organization. The successful candidate will work closely with Marketing, Sales, Pre-Sales, and Account Teams to identify high-potential prospects, engage key stakeholders, and drive measurable business outcomes.



Responsibilities Demand Generation & Pipeline Development Develop and execute integrated demand generation programs to create awareness, engagement, and qualified opportunities within target accounts. Identify and prioritize target accounts and buying centers through proactive market and account research. Build and manage outreach campaigns across multiple channels including: Email marketing LinkedIn and social selling Events and webinars Industry forums and communities Targeted calling and follow-ups (when required) Generate and nurture marketing-qualified leads (MQLs) and sales-qualified opportunities (SQLs). Account-Based Marketing (ABM) Support Support account-based marketing initiatives by identifying key decision-makers, influencers, and buying committees. Develop account-specific engagement strategies and messaging. Partner with sales teams to drive penetration into strategic named accounts. Research & Market Intelligence Conduct detailed account, industry, competitor, and stakeholder resear

📌 Business Development (Karnataka)
🏢 Microland
📍 Karnataka