Role Overview We are looking for a senior media operations skilled to lead process excellence, SOP development, and standardization for India, while partnering closely with LATAM teams to adopt and scale global best practices. This role will act as a central hub for operational consistency, ensuring that India teams operate with high-quality, standardized, and scalable media processes, aligned with global frameworks but adapted for local market needs. You will work across Media, Data & Tech, FinOps, and HR, driving transformation from fragmented execution to structured, governance-led operations.

Key Responsibilities 1. SOP Development for India (with Global Alignment) Design and document

India-specific SOPs

across: Campaign setup, QA, optimization, and reporting Localize global SOPs to: Platform nuances in India Client-specific requirements Build modular SOP frameworks that: Align with global standards Are adaptable across Indian clients and teams

2. LATAM Integration & Best Practice Adoption Partner with LATAM teams to:



Identify proven SOPs and governance models Evaluate applicability for India market Adapt and implement LATAM best practices in India: QA frameworks Taxonomy structures Automation approaches Enable two-way knowledge exchange: Export India innovations back to LATAM/global teams

3. Standardization & Governance (India Focus) Establish and enforce: Naming conventions Campaign taxonomies Data standards across Indian teams Define governance layers: QA checkpoints Approval workflows Escalation protocols Ensure consistency across: Multiple agencies / business units High-volume campaign environments

4. Data & Technology Alignment Work with Data & Tech teams to: Align campaign setup with reporting and attribution frameworks Ensure data consistency across platforms and reporting tools Define: India-specific taxonomy extensions Data dictionary aligned with global standards Enable clean, scalable data pipelines for reporting

5. FinOps Integration (In

📌 Assistant Director (Mumbai)
🏢 Publicis Global Delivery Pgd
📍 Mumbai