GEO + SEO Strategist Mumbai (Andheri West) · Full time, on-site · 3–6 years

The role in one line
You decide what a search engine ranks and what an AI engine says about a client — and then you make both true, on the client's own properties, with evidence, inside whatever regulator governs them.

Why this job exists
Discovery has split in two, and most brands are only equipped for one half of it.
Half your client's customers still search, compare, and click. The other half ask ChatGPT, Perplexity, Gemini, Claude, Copilot, Grok or Google's AI Overview a question and act on the single answer that comes back — no comparison, no second opinion, no ten blue links.
Those two halves are not separate disciplines. The same clean entity data, the same structured schema, the same authoritative page that wins a featured snippet is what an AI engine retrieves and cites. You will own both, because separating them is how brands end up invisible in one while paying for the other.
We do this for listed groups, regulated funds, hospitals, law firms, spirits brands, defence suppliers and family offices.



Which is why the discipline below isn't optional.

The outcomes you own
This is not a reporting role. You are measured on movement, and on being able to attribute that movement to something you shipped.
• Answer Ownership Rate — the share of target questions where the client is named, cited, and described accurately. All three, or it doesn't count.
• Category presence — appearing at all on the non-branded questions a buyer actually asks. Most clients start at zero here. Moving that is the headline outcome of most engagements.
• Citation footprint — who is answering for your client today. Their own site, a retailer, a marketplace, a review aggregator, or a competitor. Shifting that mix back toward owned properties.
• Organic performance alongside it — rankings, indexation health, qualified non-brand traffic, and the technical foundations that carry both channels.
• Entity accuracy — ever

📌 Senior Specialist: Digital Transformation, Digital (Mumbai)
🏢 Connectify.global
📍 Mumbai