Role Overview We are looking for a

strategic and experienced Group Head – Media Planning & Buying

to lead media planning, strategy and client relationships across a portfolio of brands. The role will be responsible for driving digital media solutions across

brand (majorly) and performance (minority) mandates , leading teams, managing senior stakeholders and identifying opportunities for business growth.

Key Responsibilities Lead

end-to-end media strategy and planning

across Search, Social, Programmatic, Display, Video, Affiliates and other digital channels. Own senior-level

client relationships , acting as a strategic partner and primary escalation point. Develop

annual, quarterly and monthly media plans , including forecasting, budget allocation and growth opportunities. Drive campaign performance against key business objectives including

ROAS, revenue, reach, conversions, CPA and ROI . Lead performance reviews, business reviews and strategic presentations with senior client stakeholders. Identify opportunities for

account growth,



cross-selling and current business development . Lead and mentor team - ensuring quality, efficiency and timely delivery. Collaborate with Analytics, Creative, Content, Technology and Platform teams to deliver integrated solutions. Stay updated on

media/platform innovations, emerging channels and industry trends

and translate them into client opportunities. Ensure strong governance, process adherence and operational excellence across accounts.

Key Requirements 7-10 years

of experience in digital media planning, preferably within a media/digital agency. Strong expertise across

Google Ads, Meta, DV360, Programmatic and other digital media platforms . Experience managing both

performance and brand campaigns . Proven experience independently handling

large enterprise clients and senior stakeholders . Strong understanding of

media strategy, budget planning, forecasting and performance optimization . Excellent

communication, pres

📌 Group Head (Mumbai)
🏢 INTERACTIVE AVENUES
📍 Mumbai