Job Description
Company : Client of Adecco -US based Ecommerce Gemstone Jewelry
nTitle: Sr.Social Media Manager
nExperience : 8-14years
nLocation: Jaipur, Rajasthan
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nStrategic Responsibilities
n1. Brand Architecture & Campaign Strategy
n● Strategic Vision: Design and implement multi-channel social media strategies that challenge the status quo in the jewelry industry.
n● Brand Consistency: Serve as the custodian of brand voice, ensuring every communication reflects company's luxury positioning and heritage.
n● Ad Spend & Resource Allocation: Strategically plan and allocate the social media budget across organic and paid channels (Facebook, Instagram, Pinterest, LinkedIn, YouTube) to ensure maximum market penetration.
n● ROAS-Driven Performance: Design and manage social advertisement campaigns with a primary focus on driving sales, revenue, and high Return on Ad Spend (ROAS).
n● Full-Funnel Integration: Develop original concepts for organic and paid campaigns across Instagram, Facebook, LinkedIn, Pinterest, and YouTube to drive both awareness and sales.




n● Competitive Intelligence: Conduct high-level research and competitor monitoring to identify market gaps and white-space opportunities.
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n2. Content Engineering & Creative Leadership
n● Narrative Development: Adapt complex creative briefs into persuasive communication ideas and explicit, concise copy.
n● Video & Script Strategy: Lead the creation of video scripts and high-impact concepts designed for maximum engagement and viral potential.
n● Creative Direction: Understand and implement different language styles to appeal to diverse global luxury markets.
n● Review Excellence: Establish a rigorous self-editing and content review process to ensure high-quality output with minimal rework.
n● Engagement Rate Optimization: Drive original concepts and execution activities (tweeting, sharing, engaging) designed specifically to increase social reach and deepen audience engagement.
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n3. Performance

📌 Sr Social Media Manager (Pragpura)
🏢 Adecco
📍 Pragpura