02 Oct
|
V-Mart Retail
|
Mysuru
02 Oct
V-Mart Retail
Mysuru
About the Company
V-Mart Retail Ltd. is one of India’s leading value-fashion and lifestyle retail companies, offering affordable and contemporary clothing, footwear, accessories, and lifestyle products for men, women, and children. The company has a strong presence across Tier-2, Tier-3, and emerging cities in India, focusing on making fashion accessible to a wide range of consumers. V-Mart is increasingly focused on creating engaging fashion experiences across retail and digital channels, making creative, visual content and AI-led fashion storytelling relevant to its evolving brand strategy.
About the Role
We are looking for an AI-first creative skilled with a strong fashion eye and sharp visual sensibility to create imagery and videos for a young, contemporary fashion brand. The primary responsibility of this role is to use Generative AI to create high-quality fashion imagery, videos and campaign content across digital, social, paid media and offline retail. This is not just a prompting role. The ideal candidate should understand fashion, styling, photography,
visual language and contemporary brand aesthetics well enough to make AI outputs feel current, realistic and fashion-forward.
Responsibilities
- Create AI-generated fashion imagery and videos for campaigns, social media, paid ads, website, app and offline stores.
- Use product images, model shots and existing shoot assets to create new AI-led content.
- Extend seasonal fashion shoots using AI through new environments, poses, compositions, videos and campaign worlds.
- Create moodboards, storyboards, visual references and AI pre-visualisations.
- Maintain consistency in models, garments, styling, lighting and locations across AI-generated content.
- Ensure AI outputs feel photographic, natural and brand-relevant, rather than obviously AI-generated.
- Explore and test emerging AI image and video tools to improve creative quality and production workflows.
- Stay updated on Indian and global fashion tre
📌 Designer- UI-UX (Mysuru)
🏢 V-Mart Retail
📍 Mysuru