The purpose of this role is to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.
Job Description:
Account Manager - Paid Search
Job Level: L30 | Function: Paid Search / SEM
Experience 4-6 years of SEM / Paid Search experience
Role purpose
Own paid search accounts end to end, ensuring campaigns meet client goals through disciplined
execution, budget control, optimization and insight-led reporting.
Company Description
Dentsu Media is the largest area of specialism within the dentsu network. It is brought to markets globally through three
award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of
talent, capabilities and services to support, grow and transform the world's leading advertisers. Operating across more than
145 countries, dentsu Media is trusted by leading brands across a broad range of sectors. Dentsu leverages technology,
creativity and in-depth data analytics to drive superior results that amplify its clients' brands.




Key Responsibilities
 Manage paid search accounts and campaigns end to end, from setup and launch through optimization, reporting and
billing.
 Own campaign budgets and pacing; proactively flag risks, recommend corrective actions and ensure productive spend
delivery.
 Apply advanced bid, budget, keyword, audience and creative optimizations to achieve client KPIs such as CPC,
conversions and impression share (SOV).
 Conduct regular account audits and health checks and translate findings into prioritized action plans.
 Prepare daily, weekly and monthly reports with clear insights, performance narratives and recommendations.
 Prepare QBR materials and present performance updates to internal and external stakeholders.
 Manage billing and insertion order (IO) setup accurately and within timelines.
 Coordinate effectively with internal teams, clients and offshore/onshore stakeholders.
 Create

📌 Account Manager (Chennai)
🏢 dentsu
📍 Chennai