ROLE SUMMARY
We are looking for a Digital Marketing Executive who can plan and run campaigns that build awareness and
bring in quality leads from the UK. You will be the person who ties the social media and website work together,
so every channel is pulling in the same direction.
This is a practical role. You will be expected to research, write, create and publish content, rather than simply
coordinate external suppliers. You should have broad marketing experience together with enough design and website
knowledge to produce high quality work independently.
KEY RESPONSIBILITIES
• Help plan and deliver targeted digital marketing campaigns.
• Create engaging content for LinkedIn and other appropriate social channels.
• Write and edit website pages, articles, emails, case studies, brochures and campaign material.
• Turn customer conversations, product developments and industry issues into useful content.
• Interview colleagues and customers to gather information for case studies and success stories.
• Develop evidence led content that demonstrates measurable customer outcomes.
• Create and manage campaign calendars and publishing schedules.
• Maintain and update WordPress website content.
• Produce simple graphics, infographics, presentations and social media assets.
• Support email campaigns, including segmentation, content preparation and performance review.
• Support pre-event and post-event campaigns for exhibitions, conferences and webinars.
• Research target sectors, organisations, decision makers and competitor activity.
• Help maintain accurate prospect and marketing databases.
• Monitor competitor messaging, product announcements, recruitment and market activity.
• Support marketing across ChariotWeb, Cyber Security and Together For Valuable.
CROSS-FUNCTIONAL / SHARED RESPONSIBILITIES
This is a small team, so people naturally pitch in beyond their own patch. Alongside your main role, you will
share the following with the rest of the Marketing team
📌 Digital Marketing Executive (Surat)
🏢 Kaapro Management Solutions
📍 Surat
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