Job Description:

Job Title: HR Marketing Specialist - Industrial Products Wholesaler

Job Summary

The HR Marketing Specialist will be responsible for developing and executing strategies to position the company as an employer of choice within the industrial sector. This role involves utilizing marketing principles to attract, recruit, and retain top talent for various roles, from sales and logistics to technical support. The specialist will work closely with both the HR and Marketing departments to ensure a consistent and compelling employer brand.

Key Responsibilities

Talent Acquisition & Employer Branding
- Develop and implement effective recruitment marketing strategies to attract qualified candidates with industrial or B2B experience.
- Create and manage the company's employer brand across various platforms, including the careers page, social media (like LinkedIn, industry forums), and job boards.
- Produce compelling content such as job descriptions, employee testimonials, and information on company culture/perks to showcase the unique value proposition to potential hires.




- Coordinate with the marketing team to design recruitment campaigns and materials that align with the overall company branding and messaging.
- Plan and participate in recruitment events, trade shows, and industry-specific career fairs to generate leads and engage with potential candidates.

Internal Communications & Employee Engagement
- Collaborate with HR to enhance the candidate and employee experience from onboarding through career development.
- Develop internal communication strategies to ensure employees are aware of company values, mission, and development opportunities, boosting retention and engagement.
- Utilize internal marketing campaigns to promote employee referral programs and other HR initiatives.

Analytics & Market Intelligence
- Conduct market research and competitor analysis to identify trends in talent acquisition within the industrial wholesale sector.
- Monitor

📌 HR For Industrial Products Wholesaler (Raipur)
🏢 Vinayak Outsourcing Works
📍 Raipur