02 Oct
|
Exito Media Concepts
|
Bengaluru
02 Oct
Exito Media Concepts
Bengaluru
At Exito, we focus on creating bespoke solutions that focus on thought leadership, collaboration, re-education and building new business opportunities. Our conferences and summits reach global markets across the EMEA & APAC regions where we engage with various CXO's and Business
Leaders across industries in tech and non-tech spaces.
As a social media marketing professional, your role involves developing, implementing, tracking, and optimizing our social media campaigns across all relevant channels. You would also be required to deliver transparent and concise content to keep our target audience engaged.
Responsibilities & Scope of Work
Content Planning & Execution
- Build and run monthly content calendars for the Exito corporate brand and event pages across LinkedIn, Instagram, X, and YouTube.
- Write platform-native copy (posts, carousels, captions, threads, short-form video scripts) for a C-suite B2B audience.
- Plan launch-week, countdown, live-event, and post-event content for each conference.
- Label every piece of content by its goal (delegate, sponsor, or brand)
and write to that audience.
Event Promotion
- Promote speakers, agendas, and sessions in coordination with the conference production team.
- Run live coverage on event days, including real-time posts, stories, and highlights.
- Repurpose event recordings and speaker clips into short-form assets.
Community & Engagement
- Manage comments, DMs, and mentions within agreed response times.
- Grow followers and engagement on LinkedIn, the priority channel for our audience.
- Coordinate with speakers, sponsors, and partners on co-branded and tagged content.
Analytics & Reporting
- Track reach, engagement, follower growth, click-through, and registration influence per platform.
- Maintain UTM tagging conventions so social traffic is attributable to analytics.
- Produce weekly and monthly performance reports with clear recommendations.
Research & Coordination
- Monitor competitor event pages and ads (includi
📌 Social Media Marketing Executive (Bengaluru)
🏢 Exito Media Concepts
📍 Bengaluru