We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, inclusive culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM.
Job Summary
The Communications and Marketing Director for India is responsible for leading the employer brand and communications strategy for RSM US in India. This role translates global brand strategy into locally relevant positioning that strengthens talent attraction, engagement and retention in the India market.
As a strategic advisor to India leadership, this role designs and delivers integrated communications and recruitment marketing programs that align to firm priorities and drive measurable impact across the talent lifecycle.
The Director oversees internal communications, employer brand strategy and recruitment marketing, ensuring a consistent, compelling and data-driven approach to storytelling and audience engagement.
Key Responsibilities
1. Employer Brand Strategy & Market Positioning (25%)
- Define and evolve RSM’s employer brand strategy in India, aligned to global brand strategy and tailored to the local market
- Develop transparent positioning, messaging frameworks and narrative pillars that differentiate RSM in the India talent market
- Lead development of integrated content and storytelling strategies that bring the RSM brand, culture and talent experience to life
- Ensure consistent brand execution across owned, earned and paid channels
2. Recruitment Marketing Strategy & Execution (20%)
- Oversee the end-to-end recruitment marketing strategy in India, aligned to hiring priorities and workforce plans
- Partner closely with Talent Acquisit
📌 Marketing & Communication Director 1 (Bengaluru)
🏢 RSM
📍 Bengaluru