02 Oct
|
Spotdraft
|
Bengaluru
02 Oct
Spotdraft
Bengaluru
About SpotDraft
SpotDraft is on a mission to enable legal and business teams to velocity-bind their growth. Our AI-native contract management platform is fundamentally redefining legal operations — and our brand narrative demands storytelling that is sharp, human, and unmistakable.
We are searching for a Sr. Content Marketing Manager to architect and execute how SpotDraft communicates across markets. In this role, you will bridge analytical rigour with high-caliber editorial craft, transforming primary industry data, customer insights, and emerging market trends into authoritative content engines. The ideal candidate blends deep editorial sensibilities with a quantitative approach to distribution, seamlessly pivoting between long-form flagship reports and sharp, conversion-focused messaging.
What You’ll Do
1. High-Impact Content & Data-Driven Storytelling
- Speakehead our long-form publication engine, authoring flagship industry reports, benchmark e-books, and deep-dive analytical pieces that establish category authority.
- Design and execute survey-driven research initiatives,
turning raw market data into compelling narratives, proprietary insights, and press-worthy benchmarks.
- Translate complex legal-tech workflows and AI capabilities into crisp, highly digestible frameworks for executive audiences.
2. Copywriting & Integrated Campaign Architecture
- Craft exact, high-converting copy across key digital touchpoints, including landing pages, performance channels, email sequences, and high-engagement social formats.
- Partner with Demand Generation, Product Marketing, and Design to conceptualize and scale multi-channel brand campaigns centered on core strategic themes like SCALE and Legal AI.
- Guard and evolve the SpotDraft brand tone, ensuring narrative consistency, nuance, and positioning alignment across every asset.
3. Market Intelligence & Editorial Performance
- Conduct deep domain and competitive research to fuel an editorial pipeline that directly add
📌 Senior Content Marketing Manager (Bengaluru)
🏢 Spotdraft
📍 Bengaluru