Job Title: ABM & Marketing Analytics Specialist
About Straive:
Straive is a trusted leader in building and operationalizing enterprise data and AI solutions for top global brands and corporations. Our key differentiators include extensive domain expertise across multiple industry verticals, coupled with cutting-edge data analytics and AI capabilities that drive measurable ROI for our clients. With a global presence spanning 30+ countries and a team of 18,000+ professionals, we integrate industry knowledge with scalable technology solutions and AI accelerators to deliver data-driven solutions to the world’s leading organizations. Our headquarters are based in Singapore, with offices across the U.S., UK, Canada, India, the Philippines, Vietnam, and Nicaragua
Website: https://www.straive.com/Linkedin
Job Title: ABM & Marketing Analytics Specialist
Role Overview
We are looking for an ABM & Marketing Analytics Specialist who can support account-based marketing campaigns, campaign coordination, prospect journey tracking, and marketing performance analytics.




This role will work closely with marketing, sales, business stakeholders, content, design, and digital teams to plan, execute, track, and optimize ABM and demand generation campaigns. The ideal candidate should have solid experience in HubSpot/CRM, marketing analytics, campaign reporting, and lead funnel tracking.
The role requires someone who can not only coordinate campaigns, but also analyze prospect engagement, identify conversion gaps, share actionable insights, and help improve lead-to-opportunity conversion.
Key Responsibilities
ABM & Campaign Execution
 Plan and support ABM campaigns for priority accounts, industries, and buyer personas.
 Build and maintain target account lists, contact lists, persona maps, stakeholder maps, and campaign trackers.
 Coordinate campaign execution across LinkedIn Ads, Google Ads, email campaigns, landing pages, webinars, events, content promotions, and sales outreach.
 Work w

📌 ABM and Marketing Analytics (Chennai)
🏢 Straive Website
📍 Chennai