Role & responsibilities :
Influencer Strategy & Management
Identification & Vetting: Research, identify, and vet suitable micro and macro-influencers across various platforms (Instagram, YouTube, etc.) whose audience aligns with brand goals.
Relationship Management: Build and maintain solid, positive relationships with influencers and their agents/managers.
Campaign Execution: Plan and execute end-to-end influencer campaigns, ensuring timely delivery of content that meets all brand guidelines and objectives.
Negotiation & Campaign Tracking
High-Level Negotiation: Utilize solid negotiation skills to secure the best possible terms (rate, deliverables, rights) for both paid and barter collaborations, adhering strictly to budget.
Tracking & Reporting: Maintain detailed tracking sheets for all campaign elements, including contracts, payment status,



content live dates, and performance metrics.
Content Approval: Manage the content approval process, providing constructive feedback to ensure compliance and quality before publication.
Market Knowledge & Trend Analysis
Social Media Fluency: Possess a working knowledge of major social media platforms, their content formats (Reels, Shorts, Carousels, Stories), and best practices.
Trend Spotting: Proactively track and report on the latest social media trends, viral content, and algorithm updates to keep our brand strategy fresh and effective.
Competitive Analysis: Monitor competitor influencer activity and recommend strategies to gain an edge.

📌 Influencer Marketer Ahmedabad
🏢 Pintola
📍 Ahmedabad