Location: Marol Andheri

Report to: Marketing Manager

Working days: 6 days

Timings: 10 am to 7 pm

Role Overview The Influencer Marketing Executive will play a key role in strengthening Soulflower’s online presence, managing influencer collaborations, and driving community engagement. You will be responsible for content creation support, influencer outreach & relationship management, and social media campaign execution.

Key Responsibilities
Influencer Marketing
Identify, research, and connect with relevant influencers (micro, macro, celebrity level) in the beauty, wellness, lifestyle, and skincare space.
Negotiate collaborations, barter deals, and paid partnerships.
Coordinate influencer campaigns from planning to execution, ensuring timely content delivery.
Build and maintain solid, long-term relationships with influencers and talent agencies.
Track influencer performance metrics and prepare post-campaign reports.
Campaign Planning & Execution
Support seasonal, festive, and product launch campaigns across social channels.
Analytics & Reporting
Prepare monthly reports with key metrics like reach, engagement, follower growth,



and influencer ROI.
Recommend improvements based on data analysis.

Requirements
Education: Bachelor’s degree in Marketing, Communications, Media, or related field.
Experience: 4 years + of experience in influencer marketing (preferably in beauty, wellness, or lifestyle brands).
Robust understanding of Instagram, YouTube, and influencer marketing trends.
Excellent communication and negotiation skills.
Creative mindset with attention to detail.
Ability to multitask and manage multiple campaigns simultaneously.
Familiarity with social media analytics tools (Meta Business Suite, Instagram Insights, etc.).

Preferred Skills
Network of influencers in beauty, lifestyle, and wellness niches.
Experience working with PR or influencer agencies.

Why Join Soulflower?
Be part of a purpose-driven brand making a positive impact.
Creative and collaborative work environment.
Chance to work on exciting influencer campaigns and brand-building activities.
Exposure to beauty & wellness industry trends.

📌 Influencer Marketingc Fmcg Brand – Exp: 04 Years + Wipro Partnered Package 06 Lpa Mumbai (India)
🏢 Soulflower
📍 India