Role Overview

We are looking for a performance-driven

Paid Media Executive with hands-on experience in planning, executing, optimizing, and managing paid advertising campaigns across digital platforms.

Key Responsibilities
Plan, set up, execute, and manage paid advertising campaigns across

Meta Ads, Google Ads, and other relevant platforms

.
Monitor campaign performance, budgets, targeting, and key performance metrics.
Optimize campaigns to improve

ROAS, ROI, CPC, CPL, CTR, and conversions

.
Conduct audience research, targeting, retargeting, and campaign testing.
Coordinate with creative and content teams for campaign assets and requirements.
Track campaign performance and prepare regular reports and insights.
Manage allocated advertising budgets efficiently.
Identify performance issues and implement optimization strategies.




Stay updated with platform changes, advertising trends, and industry best practices.

Required Skills
Prior hands-on experience in paid advertising and campaign management

.
Solid knowledge of

Meta Ads Manager and Google Ads

.
Valuable understanding of performance marketing metrics and campaign optimization.
Solid analytical and problem-solving skills.
Excellent communication and coordination skills.
Ability to interpret campaign data and turn insights into actionable improvements.
Ability to manage multiple campaigns and deadlines simultaneously.
Knowledge of

Google Analytics/GA4, tracking, pixels, and conversion events is preferred.

📌 Paid Media Executive Noida
🏢 Taggify
📍 Noida