About the Role

We are looking for a Performance Marketer who can take complete ownership of paid acquisition and drive measurable business growth through Meta Ads and Google Ads.

The ideal candidate should be highly data-driven, comfortable managing advertising budgets, and experienced in optimizing campaigns for ROAS, CAC, CPA, conversions, and revenue growth.

Key Responsibilities
Plan, launch, manage, and optimize Meta Ads and Google Ads campaigns.
Manage and allocate advertising budgets effectively.
Monitor and optimize key performance metrics including ROAS, CAC, CPA, CPC, CTR, CPL, and conversions.
Identify high-performing audiences, campaigns, creatives, and offers.
Scale profitable campaigns while controlling customer acquisition costs.
Identify and reduce inefficient or underperforming ad spend.
Conduct continuous A/B testing across creatives, audiences, ad copies, landing pages, and offers.
Build and optimize retargeting and remarketing campaigns.
Analyze landing pages, conversion funnels, and customer journeys.




Work closely with the creative team to develop performance-focused ad creatives.
Prepare campaign reports and provide actionable performance insights.
Track campaign performance and identify opportunities for growth.
Take end-to-end ownership of paid marketing performance.

Candidate Profile We are looking for someone with:
24 years of hands-on experience in Performance Marketing / Paid Media.
Solid practical experience with Meta Ads Manager.
Strong experience in Google Ads.
Positive understanding of performance marketing metrics and attribution.
Experience managing and optimizing advertising budgets.
Robust analytical and data interpretation skills.
Ability to diagnose underperforming campaigns and implement corrective actions.
Understanding of campaign testing, optimization, scaling, and retargeting.
A revenue-focused approach rather than focusing only on vanity metrics.
Strong ownership and execution skills.

📌 Walk In Performance Marketer Noida (India)
🏢 Anubhuti Culture India
📍 India