Manager, Brand Planning and Strategy – Havas Life Mumbai
Experience:
As part of the global Havas Health Network, we partner with leading pharmaceutical, healthcare, wellness, and consumer health brands to create award-winning campaigns that educate, inspire, and drive real impact. From brand strategy and integrated campaigns to digital experiences, content, and medical communications, our work combines creativity with science to solve complex healthcare challenges.
Manager, Brand Planning and Strategy,
who can bring robust strategic thinking, consumer understanding and insight-led planning to our healthcare, pharmaceutical and consumer health brands.
consumers, their behaviours, needs and motivations , cultural tensions, market truths and translating these into meaningful brand and communication strategies to meet the client objective. Consumer Health experience
Lead strategic planning and brand strategy across healthcare, pharma and consumer health brands.
Identify and translate consumer, cultural, category, competition and brand insights into clear strategic opportunities.




Deep-dive into consumer behaviour, motivations, needs and journeys to uncover meaningful brand insights.
Conduct market, category and competitor analysis to identify trends, whitespace and growth opportunities.
Develop strategic territories, positioning, communication platforms, journey-based omnichannel communication and touchpoints planning and creative briefs grounded in strong consumer insights.
Explore and apply AI and emerging technologies to make research, insight development and strategic planning more efficient and innovative.
Partner with Creative, Account Management and Medical teams to translate strategy into relevant and impactful communication.
Stay ahead of consumer trends, healthcare developments, cultural shifts, technology, and AI-led changes in consumer behaviour.
4–6 years of experience in Strategy, Brand Planning, Consumer Insights, Marketing Strategy, or related roles.
Cons

📌 Strategy Manager (Mumbai)
🏢 Havas Life Mumbai
📍 Mumbai