About The Opportunity

A fast-scaling D2C ecommerce leader in the footwear and fashion vertical, we’re building iconic consumer brands through data-driven customer journeys, agile supply chains, and performance marketing at scale. Our team ships daily product drops, personalizes digital experiences, and optimizes full-funnel conversion—all while maintaining brand authenticity and operational efficiency across India’s complex retail landscape.

Role & Responsibilities

• Lead end-to-end P&L; for D2C footwear/fashion brands—defining strategy, KPIs, and go-to-market execution across owned channels.
• Scale revenue via digital acquisition (paid/organic), retention, and lifecycle marketing—optimizing CAC, LTV, and ROAS.
• Partner with product & supply chain to drive inventory velocity, margin health, and recent launch success rates.
• Own CX/UX roadmap for website/app—A/B test flows, reduce cart abandonment, and boost conversion rate.
• Build and mentor a high-performing ecommerce team—planning, hiring,



and performance-driven leadership.
• Report to C-suite with clear dashboards on unit economics, churn, growth levers, and market share.

Skills & Qualifications

• Must-Have
• Shopify Plus
• Google Analytics 4
• Meta Ads Manager
• Klaviyo / Postscript
• Adobe Analytics
• CRM (HubSpot / Salesforce)
• PLG Strategy
• Inventory Optimization
• Preferred
• Experience in footwear or fashion D2C
• Direct-to-consumer brand scaling in India
• Knowledge of UPI, BNPL, and India-specific payment stacks

Benefits & Culture Highlights

• Equity stake in a high-growth D2C startup
• Flexible PTO + work-from-anywhere days
• Quarterly brand immersion trips with global footwear/fashion partners

Skills: klaviyo,analytics,digital,footwear,adobe analytics,strategy,inventory optimization,crm,ecommerce,d2c

📌 C Ecommerce Head (Delhi)
🏢 CAREERBLOC ~
📍 Delhi