Brand Marketing- Digital Product Engineering (Mumbai)

Brand Marketing- Digital Product Engineering (Mumbai)

02 Oct
|
BombayDC
|
Mumbai

02 Oct

BombayDC

Mumbai

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

Mission/Objectives

As part of the House of Brands, American Whiskey team, the Global Brand Manager, Craft Whiskey contributes to the development, activation, and geo-expansion of the Craft Whiskey portfolio globally, with a focus on Russell’s Reserve and Wilderness Trail.

The Brand Manager of Craft Whiskey leads the strategic thinking and implementation of the Craft Whiskey portfolio,



managing all stages of the global brand positioning process including annual Diagnostic and brand planning, creative development, performance tracking, market expansion analysis & recommendation, and Innovation pipeline management, under the guidance of the Global Senior Director, American Whiskey.

Working closely with the Global Senior Director, American Whiskey, and in collaboration with cross-functional partners and local markets, the Global Brand Manager helps translate brand strategy into explicit plans, tools, and initiatives that support consistent and effective execution across markets.

Key Responsibilities And Activities

Strategic Planning & Analysis

Supports the annual global strategic planning process in partnership with the Global Sr. Director, including:

• Contributing to brand and market-level forecasts, leveraging internal and syndicated data sources.
• Supporting inputs for the brand Long-Term Forecast, including growth assumptions and market opportunitie

📌 Brand Marketing- Digital Product Engineering (Mumbai)
🏢 BombayDC
📍 Mumbai

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