- Create clear, engaging, and persuasive content for multiple platforms and client accounts.
- Write and adapt content for podcasts, scripts, social media, blogs, newsletters, LinkedIn articles, and thought-leadership pieces.
- Translate and adapt content between Tamil and English while maintaining the intended tone and meaning.
- Develop Instagram-first content, including storytelling carousels, captions, and short-form posts.
- Conduct keyword research and create SEO-friendly content with appropriate content structure and on-page optimization.
- Research topics thoroughly and convert information into well-written, audience-focused content.
- Maintain consistency in brand tone, voice, grammar, and messaging.
- Work closely with the marketing and creative teams to deliver high-quality content within deadlines.
- Contribute to content requirements across multiple client and sister-brand accounts in a quick-paced environment.