Job Description – D2C Sales Executive

Company: Grest

Position: D2C Sales Executive – Inside Sales

Department: Sales

Location: Gurgaon

Experience: 1–4 Years

Employment Type: Full-Time

Work Mode: Work from Office

About the RoleGrest is looking for a D2C Sales Executive to manage and convert online customer enquiries and leads from the office.

The role involves handling inbound and outbound calls, online enquiries, WhatsApp leads, website/social media leads, and other digital sales channels. The candidate will be responsible for converting leads into sales, achieving revenue targets, and maintaining regular follow-ups with customers.

The ideal candidate should have excellent communication skills, a strong sales mindset, and the ability to independently manage leads from enquiry to closure.

- Key ResponsibilitiesHandle and convert online leads and customer enquiries into successful sales.
- Manage leads received through website, social media, WhatsApp, online marketplaces, advertisements, and other digital channels.
- Make outbound calls to prospective customers and follow up on existing enquiries.
- Understand customer requirements and recommend suitable refurbished mobile phones/products based on their needs and budget.
- Explain product specifications, pricing, warranty, condition, offers, exchange/buyback options, and other relevant details.
- Follow up consistently with customers through calls, WhatsApp, and other communication channels.
- Convert enquiries into orders and achieve assigned monthly sales and revenue targets.
- Maintain and manage the complete sales pipeline from lead generation/enquiry → follow-up → negotiation → conversion → order closure.
- Identify potential customers from available leads and maximize conversion opportunities.
- Maintain accurate records of leads, customer interactions, follow-ups, conversions, and sales.




- Drive upselling and cross-selling wherever relevant.
- Coordinate with internal teams for order processing, availability, delivery, payment, exchange, and customer-related requirements.
- Ensure a smooth customer experience throughout the sales process.
- Re-engage old, pending, and non-converted leads to generate additional sales.
- Achieve daily, weekly, and monthly calling, conversion, and revenue targets.
- Share regular sales updates and maintain proper reporting as required.
- Candidate Profile1–4 years of experience in D2C Sales, Inside Sales, Telesales, Online Sales, E-commerce Sales, or a similar role.
- Experience in B2C sales and lead conversion will be preferred.
- Solid experience in handling online leads and customer enquiries.
- Excellent communication and convincing skills.
- Strong follow-up and negotiation abilities.
- Target-oriented with a proven ability to convert leads into sales.
- Comfortable handling a high volume of calls and online enquiries.
- Good knowledge of WhatsApp, CRM systems, and basic computer applications.
- Ability to work independently and take ownership of assigned sales targets.

Preferred Industry ExperienceCandidates from the following industries will be preferred:

- Mobile Phones / Smartphones
- Consumer Electronics
- Refurbished Electronics
- E-commerce
- Retail / D2C
- Consumer Durables
- Online Sales
- Inside Sales / Telesales

Key SkillsD2C Sales | Inside Sales | Online Sales | Lead Conversion | B2C Sales | Telecalling | Lead Follow-up | Customer Handling | WhatsApp Sales | E-commerce Sales | Upselling | Cross-selling | Negotiation | Sales Closure

Performance MetricsThe candidate will be evaluated on:

- Lead-to-sale conversion
- Monthly revenue achievement
- Number of orders closed
- Follow-up effectiveness
- Customer response and engagement
- Repeat/referred business
- Achievement of individual sales targets

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