The Account Director will be responsible for directly handling and supervising a portfolio of PCG's clients, providing high-level strategic counsel to clients across verticals. The person will also be responsible for recent business development, and managing a team.
KRAs
• Responsible for strategising and implementing integrated marketing communications programs, covering PR, Social Media and Visual Communications
• Supervise all accounts within their purview and ensure the required mandates are met effectively, with a high level of output and quality
• Keep abreast of current and evolving PR trends and tools to develop more effective strategies
• Developing and sharing required media intelligence
• Building client relationships and maintaining a network of media contacts including journalists and industry spokespeople
• Being involved in prospecting and pitching for new business and developing PR proposals
• Managing and mentoring junior members of staff, leading the teams, and ensuring all processes are met
• Promoting a healthy company culture and ensuring all the processes are effectively followed
The Ideal Candidate Should
• Proven work experience of 10-12 years in a reputed public relations agency
• Possess a high degree of communication - verbal and written skills
• Strong client servicing and team management skills
• Experience handling clients in tech, manufacturing, aerospace, defence, or healthcare sectors
• Be result-oriented while maintaining a high degree of integrity and upholding core company values
• Have good media intelligence, and an understanding of new platforms of communications
• Have a passion for creativity, strategic thinking & innovation, and attention to detail
• Sound copywriting, general marketing proficiency
• Commercially aware and business savvy
• Good industry knowledge and experience in building influential networks
• Outstanding organisational skills with an ability to manage multiple projects and portfolios
• Service-
📌 Account Director (India)
🏢 Pepper Communications Group
📍 India
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