The Asset Desk Manager (ADM) plays a pivotal role in driving the branch’s asset business growth by acting as the single point of contact for all asset-related products such as Home Loans, Micro LAP, MSME Loans, Agri Loans, and Vehicle Loans.
The ADM is responsible for lead generation, customer engagement, process coordination, and service delivery, ensuring a seamless experience from lead sourcing to loan disbursement.
The objective of this role is to maximize branch-level asset penetration, strengthen cross-sell opportunities, and enhance the customer journey across asset products.
• SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
• Monthly Asset disbursement average target of 50 lacs (Actual target depends on the branch location and potential)
• Portfolio sourced and managed across multiple asset products
• Number of Asset products handled: 4-6 different products
• Monthly volume of at least 50 leads per months to achieve the disbursement target
• Monthly 20-25 credit files to be generated and submitted for underwriting
• KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Business
• Drive acquisition of Asset customers (NTB and ETB) to achieve the monthly disbursement target across multiple asset products.
• Generate leads by leveraging existing branch relationships and sourcing current customers
• Ensure timely follow-up, documentation and lead conversion in coordination with processing teams.
• Support cross-sell initiatives and branch-level marketing activities in coordination with product and marketing teams .
• Assess market potential and provide feedback on product features, competitor offerings, and customer needs.
• Track portfolio performance, renewals, and retention metrics; support measures to minimize at
📌 Assistant Acquisition Manager (Thane)
🏢 Ujjivan Small Finance Bank
📍 Thane
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