Marketing Manager (Gurugram)

Marketing Manager (Gurugram)

02 Oct
|
GradRight
|
Gurugram

02 Oct

GradRight

Gurugram

About GradRight
GradRight is unifying the sector as an AI-driven platform that connects the entire ecosystem of students, universities, banks and insurers in a DIY framework. Graddie, our AI co-pilot helps learners choose on-campus and online programs, enables Universities & Ed-tech providers to market and admit better-matched students, and allows lenders & insurers to finance, refinance & insure them globally. In effect, GradRight connects buyers, sellers and enablers of the sector while removing opaque intermediaries.

GradRight is a double-bottomline company that has built a profitable business while serving the mission of access to higher education in an ethical and student-centric manner. Over 230,000+ students from 2,500+ Tier ⅔ towns in India and 26 countries use the platform. It has processed $4.1 Billion in loan requests and helped disburse ~$500 Million in student loans. It has partnerships with 18 financial institutions & 50+ universities across US, Canada & Europe.

Founded in 2019, GradRight is a US-India company with 120 team members and associates across Hyderabad, Gurgaon,



San Diego, Washington DC and London. GradRight’s core-team possesses extensive domestic and international experience in the launch and scale-up of premier higher education institutions like Ashoka, Krea, Plaksha University and Indian School of Public Policy. It is led by alumni of IIT Delhi, ISB Hyderabad and BITS Pilani and University of Pennsylvania. GradRight is also the winner of the HSBC Fintech Innovation Challenge supported by the Ministry of Electronics & IT, Government of India.

Responsibilities:

• Strategic marketing:
• Conceptualise and execute corporate brand development campaigns in different formats including events, webinars, conferences, new hybrid (online+offline) properties for different stakeholders like students and partner institutions.
• Build a nuanced understanding of student-customers to inform the brand and marketing strategies
• Build current marketing chan

📌 Marketing Manager (Gurugram)
🏢 GradRight
📍 Gurugram

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