• Job Objective

• To innovate, manage and make improvement of the ACG Engineering’s product throughout the product lifecycle, gathering & prioritizing product & customer requirements in such a way that ensures that the product is constantly growing to suit the customer’s needs.

• Primary responsibilities

Strategic and planning
• Responsible for defining TTM strategies, identifying Market positioning, product positioning, defining value selling features, price positioning
• Mapping competition strategy analysis to understand our product positioning and come up with proactive strategy to counter the same. Also, identifies unexplored Markets
• Understanding the gap for feasibility with respect to formulation
• Formulates sales and marketing strategies including branding, trade shows, reference building, and overall creating conditions for sale

Functional
Core
• Conducting customer visits to understand need based on new technologies, emerging trends, enhanced features,



possible areas of product creations and conduct detailed analysis for finding possible ideas for new Products/enhancements
• Converting ideas to possible features or functionality of the product and sharing detailed possible description of the product with NPD
• Ensures Benchmarking with latest technologies, Recent Processes and New Specification needed by the product and takes action to bridge the gap
• Responsible for monitoring milestones planned in the product development cycle by coordinating with responsible departments like design, NPD and keeping track on time and costs, organizing for alpha / beta testing
• Accountable for Product launch and communication
• Ensuring that the product is well received by the market and performs optimally under the user conditions

Internal process
• To keep track of all complaints in coordination with Sales and Marketing for the product and ensure good reference of the product in the marketplace till creation of defined first reference
• Ensuring standardization o

📌 Product Management (Pune)
🏢 ACG World
📍 Pune