Experience : 3 Years

Location : Nashik

Onsite

1. Core Video Editing Responsibilities

- Edit short-form and long-form videos for Instagram, YouTube, Facebook, LinkedIn, websites and digital campaigns.
- Create Instagram Reels, YouTube Shorts, promotional videos, brand videos, product videos and social media content.
- Review raw footage, select the best shots and create smooth, engaging sequences.
- Add and edit music, sound effects, voiceovers, subtitles, captions, transitions and other required elements.
- Perform basic colour correction and colour grading.
- Improve, balance and clean audio wherever required.
- Resize, optimise and export videos according to different platform specifications.
- Ensure every video meets the required creative, technical and brand standards.

2. Reels & Short-Form Content — 25% of Time

- Create Instagram Reels and YouTube Shorts designed to capture attention within the first few seconds.
- Follow current Reel and Short-form editing styles, including:
- Fast-paced editing
- Transitions
- Text treatments
- Captions
- Visual effects
- Trending formats
- Edit videos according to different audiences, platforms and content objectives.
- Create multiple versions, hooks or cuts of videos when required for testing.
- Understand vertical video formats and mobile-first viewing behaviour.
- Optimise pacing, storytelling and visual flow for short attention spans.

3. Motion Graphics & Animation — 20% of Time

- Create motion graphics for social media, digital campaigns and advertisements.
- Create:
- Animated text
- Titles
- Lower thirds
- Transitions
- Intros and outros
- Kinetic typography
- Convert static designs into engaging motion/video creatives.
- Create basic 2D animations and visual effects.
- Develop logo animations and other brand motion assets when required.
- Add motion elements that improve storytelling and audience engagement.

4. Digital Advertising & Marketing Creatives — 15% of Time

- Create video creatives for Meta Ads, Google Ads and other digital advertising campaigns.
- Understand creative requirements for:
- Awareness campaigns
- Engagement campaigns
- Lead generation campaigns
- Conversion campaigns
- Create multiple hooks, openings, cuts and creative variations for advertising.
- Adapt videos according to different target audiences and campaign objectives.
- Work closely with the marketing team to understand the objective before starting production.
- Create platform-specific creatives that support campaign performance and communication goals.

5. Health & Wellness Content — Category Understanding

- Edit videos related to nutrition, fitness, wellness, supplements, active lifestyle and healthy living.
- Understand the importance of responsible communication when working with health and nutrition content.
- Present nutrition and wellness information in a simple, clear and engaging visual format.
- Follow approved product claims and brand communication guidelines.




- Maintain accuracy and consistency in health and wellness-related visual communication.
- Stay updated with current fitness, nutrition and wellness content trends.

6. Creative Thinking & Trend Research — 10% of Time

- Stay updated with current social media video trends, editing styles, transitions, effects and formats.
- Follow trending Instagram Reels, YouTube Shorts and digital advertising formats.
- Research how leading brands are using video, storytelling and motion graphics.
- Suggest new video concepts, editing styles and content formats.
- Identify opportunities to improve existing video formats.
- Experiment with new editing techniques while maintaining brand consistency.
- Bring fresh creative ideas to the content and marketing team.

7. Graphic & Visual Support

- Create and edit visual assets required for video projects.
- Work with:
- Typography
- Layouts
- Images
- Icons
- Illustrations
- Brand elements
- Retouch and enhance images when required for video production.
- Maintain consistency in brand colours, fonts, layouts and overall visual identity.
- Collaborate with Graphic Designers and Art Directors to convert static concepts into motion/video content.

8. Software & Technical Skills The candidate should be comfortable working with:

- Adobe Premiere Pro – Professional video editing
- Adobe After Effects – Motion graphics and animation
- Adobe Photoshop – Image editing and video assets
- Adobe Illustrator – Vector assets, illustrations and brand elements

Additional Advantage
- Figma
- Adobe XD
- CorelDRAW

The candidate should also stay updated with new software features, plugins, AI tools and emerging video editing technologies. 9. AI & New-Age Creative Tools

- Explore AI-powered tools for video editing, visual creation, ideation and production.
- Experiment with AI tools for:
- Image generation
- Background creation
- Visual effects
- Content development
- Creative ideation
- Stay updated with new AI features available in Adobe and other creative platforms.
- Use AI as a supporting tool to improve efficiency while maintaining creative quality, originality and brand consistency.

10. Team Coordination

- Work closely with:
- Art Director
- Graphic Designers
- Social Media Executives
- Content Writers
- Photographers
- Marketing Team
- Understand creative briefs before starting production.
- Ask relevant questions when the brief or requirements are unclear.
- Coordinate with the content team to understand scripts, hooks, key messages and CTAs.
- Take feedback positively and implement revisions within agreed timelines.
- Participate in creative brainstorming sessions.




- Contribute new video concepts and creative ideas.

11. Project & File Management

- Manage multiple video projects simultaneously and prioritise work according to deadlines.
- Maintain organised:
- Project files
- Raw footage
- Source files
- Creative assets
- Audio files
- Final exports
- Follow proper file naming conventions and folder structures.
- Maintain different versions and required exports of videos.
- Ensure project files can be easily accessed and continued by other team members when required.

12. Quality Control

Before submitting any video for approval, ensure:

- Spelling, captions, subtitles and on-screen text are correct.
- Audio levels are balanced and transparent.
- Cuts and transitions are smooth.
- Colour correction is consistent.
- The overall video flow is engaging.
- Brand guidelines have been followed.
- Video dimensions and aspect ratios are correct.
- Resolution and export settings meet platform requirements.
- Music, footage, graphics and other assets are properly placed.
- The complete video has been reviewed before final delivery.

13. Overall Role Expectations

- Understand the objective behind every video, rather than simply editing footage.
- Bring creative thinking and suggest improvements to briefs when required.
- Balance creativity, brand requirements, audience expectations and deadlines.
- Take ownership of assigned projects from brief to final delivery.
- Maintain consistency across all video and motion content.
- Be proactive in identifying creative opportunities and improvements.
- Keep learning new editing techniques, software, trends, AI tools and creative technologies.
- Deliver high-quality work within agreed timelines.
- Take responsibility for the quality and completion of assigned projects.

Key Result Areas (KRAs)

- Deliver high-quality, engaging, platform-ready videos within timelines.
- Maintain consistent visual, audio and brand quality across platforms.
- Create engaging short-form content with strong hooks and retention-focused editing.
- Produce creative, trend-relevant and mobile-first content.
- Develop effective motion graphics and animations that improve storytelling.
- Create marketing and advertising creatives aligned with campaign objectives.
- Support health & wellness content with accurate, responsible and compliant communication.
- Contribute fresh creative ideas, trends and new content formats.
- Maintain strong brand consistency across video and visual assets.
- Ensure efficient use of video editing, motion graphics and AI tools.
- Coordinate effectively with creative, content and marketing teams.
- Maintain organised project files, assets and source files.
- Deliver error-free, technically correct final videos with minimum rework.
- Reduce revision cycles and production delays through proper quality checks.
- Take end-to-end ownership from creative brief to final delivery.
- Continuously improve creative, technical and production skills.

📌 Video Editor (Nashik)
🏢 Dignity Health
📍 Nashik