02 Oct
|
Atlantic Publishers u0026 Distributors
|
New Delhi
02 Oct
Atlantic Publishers u0026 Distributors
New Delhi
Job Title: Social Media & Graphic Designer
Experience: 1 to 5 Years
Employment Type: Full-time
Location: Delhi/NCR
Work Mode: Work from Office
About the Role
We are looking for a creative and enthusiastic Social media & Graphic Designer to manage our social media presence and create engaging visual and video content for our marketing activities.
The ideal candidate should have a good understanding of social media platforms, strong graphic designing skills, and hands-on experience in editing reels and short-form videos.
Key Responsibilities
Social Media Marketing
- Manage and maintain the company's social media accounts, including Instagram, Facebook, LinkedIn and YouTube.
- Plan and create a monthly social media content calendar.
- Develop engaging content to promote books, products, events, campaigns and other company activities.
- Research social media trends, hashtags and relevant content ideas.
- Monitor audience engagement, comments and messages.
- Track basic social media performance and provide insights for improvement.
- Support the execution of social media and digital marketing campaigns.
- Conduct basic competitor and market research.
Graphic Designing
- Design creative and attractive social media posts, banners, flyers, posters and promotional creatives.
- Create marketing materials for book launches, offers, events, campaigns and other promotional activities.
- Design creatives according to the company's brand guidelines.
- Edit and enhance images for social media and marketing purposes.
- Create basic infographics and other visual communication materials.
- Work closely with the marketing and content teams to understand design requirements.
Video & Reel Editing
- Create and edit Instagram Reels, short-form videos and promotional videos.
- Edit videos using appropriate transitions, music, text, captions and effects.
- Create engaging video content suitable for different social media platforms.
- Add subtitles, graphics and basic animations to videos.
- Repurpose existing content into reels and short-form videos.
- Stay updated with current video and social media trends.
Required Skills
- Social Media Marketing & Management
- Social Media Content Creation
- Graphic Designing
- Canva
- Adobe Photoshop
- Adobe Illustrator
- Video Editing
- CapCut
- Adobe Premiere Pro
- Instagram Reels & Short-form Video Editing
- Content Planning & Content Calendar
- Social Media Analytics
- Basic Digital Marketing
- Creative Writing/Content Development
- Basic knowledge of AI-based design and content creation tools
Desired Skills
- Valuable understanding of Instagram, Facebook, LinkedIn and YouTube
- Strong creative and visual sense
- Knowledge of typography, colour combinations and layouts
- Understanding of current social media trends
- Basic knowledge of branding and marketing
- Valuable photography/video editing sense will be an advantage
Qualifications
- Graduate/Diploma in Graphic Designing, Digital Marketing, Mass Communication, Marketing, Media, Fine Arts or a related field.
- 1 to 5 years of relevant work experience in social media marketing, graphic designing and/or digital marketing.
- Candidates must have a portfolio of social media creatives and video/reel work.
What We Are Looking For
- Creative and self-motivated individual
- Strong attention to detail
- Ability to manage multiple tasks and deadlines
- Good communication skills
- Ability to understand marketing requirements and convert ideas into attractive creatives
- Willingness to learn and experiment with new trends and content formats
- Ability to work independently as well as with the marketing/content team
Interested candidates are requested to share their CV along with their portfolio/work samples.
📌 Social Media Executive (New Delhi)
🏢 Atlantic Publishers u0026 Distributors
📍 New Delhi