Key Responsibilities:

1.

Answer

Engine &

- Generative AI Optimization (AEO &
- GEO)

- AI Search Optimization: Optimize site content and entity architecture so client brands are recognized, cited, and recommended by AI answer engines (Perplexity, ChatGPT, Gemini, Claude).

- Schema &
- Snippet Winning:

Implement advanced structured data (JSON-LD Schema, FAQ, How-To, Article, Product, Organization) to maximize capture of Google AI Overviews and Featured Snippets.

- LLM Mentions Tracking: Track and report on AI search brand mentions, citation frequency, and referral traffic coming from LLM search models.

2. On-Page &

- Content Strategy

- Keyword &
- Intent Mapping:

Perform in-depth intent-based keyword research, topical mapping, and content gap analysis across client industry verticals.

- On-Page Execution: Optimize meta tags, heading structures, internal linking architecture, and conversational answer blocks for high-intent search terms.

- E-E-A-T Alignment: Collaborate with content writers to create AI-ready, highly authoritative, E-E-A-T compliant landing pages and articles.

3. Technical SEO &

- Site Performance

- Technical Audits: Conduct technical audits using Screaming Frog, SEMrush, and Ahrefs to resolve crawlability, indexing, canonicalization, and Core Web Vitals issues.

- Webmaster Management: Manage Google Search Console (GSC), Bing Webmaster Tools, XML sitemaps, robots.txt, and AI crawler access rules.

4.



Off-Page Authority &

- Local SEO

- Authority Acquisition: Execute white-hat outreach, digital PR, brand citation, and contextual link-building campaigns.

- Local Search: Manage Google Business Profiles (GBP) and local directory entity signals for local client accounts.

5. Analytics &

- Performance Reporting

- Data Analysis: Monitor organic rankings, site traffic, user interaction, and conversion paths in Google Analytics 4 (GA4).

- Reporting Dashboards: Prepare clear, concise monthly client growth reports using Google Looker Studio.

Requirements &

- Skills:

- Experience: 1.5 to 4 years of hands-on SEO experience, preferably within a digital agency setting.

- Core SEO Mastery: Strong grasp of Google search algorithm updates, technical SEO, E-E-A-T, on-page optimization, and ethical link acquisition.

- GEO/AEO Awareness: Proven knowledge of optimizing for AI search platforms, structured JSON-LD schema, direct answers, and LLM citations.

- Tool Stack: Proficiency in Google Analytics 4 (GA4), Google Search Console (GSC), SEMrush / Ahrefs, Screaming Frog, and Google Tag Manager (GTM).

- Technical Skills: Basic understanding of HTML/CSS, WordPress/Shopify CMS, and JSON-LD schema code structure.

- Communication: Valuable written and verbal communication skills for team collaboration and performance reporting.

📌 Seo Executive (Delhi)
🏢 Stratsmith Delhi
📍 Delhi