Job Highlights

- 10–20 years of proven experience in Real Estate Sales, preferably with strong Mumbai/Thane market exposure
- Lead end-to-end sales, manage and mentor site sales teams, build Channel Partner (CP) network, drive revenue and ensure CRM/MIS compliance
- Strong experience in premium residential projects and project launches will be preferred
- Location : Thane

Role Summary

We are seeking an experienced Sales Site Head to take complete ownership of sales performance for an AnchorPoint Developers project in Thane / Mumbai.

The Sales Site Head will be responsible for end-to-end sales operations, revenue generation, sales strategy, team leadership, customer conversion and Channel Partner development. The role requires a strong understanding of the Thane/Mumbai real estate market, customer behaviour, competitive landscape and residential sales ecosystem.

The incumbent will act as the business owner for the project sales function and will be responsible for achieving sales targets while maintaining strong process discipline and customer experience.

Key Responsibilities

1. Strategic Sales Leadership & Execution

- Take complete ownership of the project's sales targets, revenue and inventory liquidation.
- Develop and execute effective direct sales and channel sales strategies.
- Drive sales velocity while maintaining targeted pricing and project positioning.
- Analyse market trends, competitor projects, pricing and customer preferences across Thane and the Mumbai Metropolitan Region.
- Develop project-specific strategies to improve lead conversion, site visits, bookings and revenue realization.
- Monitor inventory, pricing and demand trends and provide actionable recommendations to management.

2. Team Management & Mentoring

- Lead, manage, mentor and motivate the complete site sales team, including Closing Managers, Sourcing Managers, Presales/Tele-callers and other sales resources.
- Set daily, weekly and monthly sales objectives and monitor performance against KPIs.
- Conduct regular sales huddles and performance reviews.
- Identify capability gaps and provide coaching on product knowledge, sales techniques, objection handling and negotiations.




- Build a high-performance sales culture with clear accountability and ownership.

3. Channel Partner Network & Alliances

- Develop, strengthen and manage a robust network of Channel Partners, property consultants, brokers and real estate intermediaries across Thane and surrounding markets.
- Identify new CP opportunities and activate dormant partners.
- Plan and execute CP activation drives, broker meets, site events and engagement initiatives.
- Maintain solid relationships with key Channel Partners to ensure consistent lead generation and site visits.
- Ensure timely communication regarding project updates, inventory, pricing, schemes and CP payouts.
- Monitor CP productivity and develop strategies to improve partner contribution.

4. Customer Experience & Relationship Management

- Act as the senior escalation point for high-value customers, negotiations and critical closures.
- Ensure a professional and seamless customer experience from enquiry through booking.
- Support the sales team in handling complex customer objections and negotiations.
- Coordinate with CRM, Finance and Post-Sales teams to ensure smooth movement from booking to agreement, registration and handover.
- Ensure customer commitments made during the sales process are properly documented and coordinated internally.

5. CRM, Process Compliance & MIS

- Ensure 100% CRM hygiene with accurate lead creation, source tagging, follow-ups, site visits and booking updates.
- Monitor lead ageing, follow-up activity, conversion ratios and sales funnel movement.
- Ensure proper documentation and adherence to the company's sales processes.
- Prepare and review daily, weekly and monthly sales MIS covering:
- Leads generated
- Source-wise leads
- Site visits
- Conversion ratios
- Bookings
- Revenue
- Inventory movement
- CP contribution
- Cancellation trends
- Sales team performance




- Present regular sales performance reports and business insights to senior management.

6. Marketing & Lead Generation Coordination

- Work closely with the Marketing team to develop effective lead-generation strategies.
- Provide feedback on lead quality, customer profile and campaign performance.
- Coordinate with Marketing for site events, broker meets, project launches and promotional activities.
- Analyse campaign performance and recommend improvements based on actual sales conversion data.

7. Market Intelligence & Business Development

- Maintain strong knowledge of the Thane, Mumbai and MMR residential real estate market.
- Track competitor projects, pricing, inventory, schemes, amenities and sales strategies.
- Identify emerging market opportunities and potential customer segments.
- Develop strategies to strengthen the project's market positioning and sales performance.

Qualifications & Experience

Education:

- Bachelor's degree is mandatory.

Experience:

- 12–20 years of overall experience in Real Estate Sales.
- Strong experience in residential real estate sales is mandatory.
- Proven experience handling project-level sales responsibility and large sales teams.
- Strong exposure to Channel Partner sales and direct sales.
- Candidates with experience in Thane, Mumbai, Navi Mumbai or MMR markets will be preferred.

Preferred Track Record:

- Proven track record of achieving sales targets.
- Experience in premium/luxury residential projects will be an advantage.
- Experience in project launches and high-volume residential sales.
- Strong negotiation, leadership, relationship management and business development skills.
- Strong understanding of CRM, sales funnel management and MIS reporting.

Candidate Details Required Kindly share your updated CV along with the following details on [email protected]

Total Years of Experience:

Relevant Real Estate Sales Experience:

Current CTC:

Expected CTC:

Current Location:

Current Designation:

Team Size Managed:

Project/Market Experience:

Channel Partner Network/Experience:

Minimum Notice Period:

Reason for Change:

Pay: ₹1,500,000.00 - ₹2,400,000.00 per year

Work Location: In person

📌 Sales Site Head – Thane
🏢 AnchorPoint Developers
📍 Thane