Key Responsibilities

- Generate new leads and identify customers, industries, system integrators, consultants, OEMs, distributors and channel partners.
- Conduct regular customer visits, understand requirements, identify decision-makers and maintain follow-up.
- Present Sertel products, conduct demonstrations and coordinate technical clarifications with R&D;/technical teams.
- Analyse enquiries, coordinate quotations, prepare proposals/technical documents and follow up.
- Handle commercial negotiations within approved limits and convert qualified opportunities into purchase orders.
- Coordinate with Chennai Head Office, Production, Procurement, R&D;, Service, Stores, Dispatch and Accounts for order execution.
- Follow up customer payments and coordinate with Accounts.
- Monitor competitors, market pricing, customer requirements and industry developments.
- Build long-term customer relationships and identify repeat/additional business opportunities.
- Maintain daily/weekly/monthly sales reports, pipeline and forecast information.

Key Technical Areas

- GPS & GNSS; Time Synchronization; PTP / IEEE 1588; NTP; Network Timing; Telecom Synchronization; Ethernet / Networking; Frequency & Signal Monitoring; Electronics & Embedded Systems; Industrial Automation; Test & Measurement; Solar / Power Electronics; Surveillance / Camera Solutions.

Educational Qualification

- B.E. / B.Tech / Diploma in Electronics & Communication, Electrical, Instrumentation, Computer Science, or related engineering discipline. • Technical education combined with relevant sales experience will be preferred.

Experience

- 3–7 years in Sales Engineering / Technical Sales / Business Development.




- Experience in electronics, telecom, networking, GPS, timing, automation, solar, surveillance or related technology products is preferred.
- Solid B2B field-sales experience in technical products may also be considered. 7. Required Skills • Field sales and business development; lead generation and customer acquisition; technical product presentation; communication and negotiation; order conversion and closing; customer relationship management; quotation/proposal follow-up; commercial negotiation; basic electronics and networking knowledge; MS Office/Excel; reporting; independent working; target orientation; willingness to travel Mumbai, Bengaluru & Chennai Region.

KRA

- Lead Generation; Business Development; Sales Achievement; Customer Visits; Order Conversion; Technical Sales; Negotiation; Order Processing; Collections; Customer Relationship; Market Development; Reporting.

KPI

- Monthly/Quarterly Sales Achievement; New Leads; New Customers; Customer Visits; Enquiry-to-Quotation Conversion; Quotation-to-Order Conversion; Order Value; Sales Pipeline Value; Collection Achievement; Repeat Order Value; New Market/Application Development; Forecast Accuracy; Customer Satisfaction.

Working Arrangement

- Field-based position covering Mumbai region. The employee will regularly coordinate with the Chennai Head Office for technical support, quotations, product information, order processing, production, dispatch, accounts/payment follow-up and R&D; support.

Product Training

- After selection, the candidate may be required to attend product and technical training at the Chennai Head Office.

Location: Mumbai, Bengaluru & Chennai Region

📌 Sales Engineer (Sholinganallur)
🏢 Sertel Electronics Private
📍 Sholinganallur