Role & Responsibilities

Market Research & Product Development

- Collect feedback from Channel Partners (CPs) on micro-market trends, product preferences, pricing, payment plans, product size, and layouts.
- Gather feedback on marketing communication and activities and share relevant insights with the Marketing team.

Channel Partner Onboarding & Management

- Identify, shortlist, onboard, and manage potential Channel Partners for cross-selling opportunities.
- Introduce projects, sign term sheets, create CP/broker codes, and maintain partner records.
- Build and maintain strong relationships with Channel Partners to drive sales.
- Monitor CP performance, provide ongoing support, and upgrade partners based on performance.
- Verify brokerage rates and ensure adherence to brokerage policies.
- Track partner invoices, documentation, approvals, and payments to ensure timely processing and compliance.

Channel Partner Capability Building

- Communicate schemes, project updates, and marketing initiatives to Channel Partners.
- Conduct physical and virtual training sessions for CPs and their teams on products, projects, and sales processes.
- Share marketing collaterals and provide ongoing engagement and support to improve partner effectiveness.

Cross-Selling & Sales Support

- Identify suitable Channel Partners for cross-selling and onboard them for relevant projects.
- Build CP capability to generate and manage leads effectively.
- Ensure proper lead tagging and provide walk-in and closure support in coordination with the Site Sales Head.
- Regularly update CPs on lead status and sales progress.

Customer Onboarding / CRM

- Oversee the customer onboarding process and coordinate with the CRM team to ensure a smooth transition from sales to customer management.
- Address onboarding concerns promptly to enhance customer satisfaction.
- Coordinate regularly with Marketing, Operations/Site, Finance, CRM, Channel Partners, and customers to support business objectives.





Preferred Candidate Profile

- Experience in Channel Sales / Channel Partner Management, preferably within the real estate industry.
- Strong experience in Channel Partner acquisition, onboarding, engagement, and relationship management.
- Positive understanding of cross-selling, lead generation, lead management, and sales closures.
- Exposure to market research, competitor analysis, pricing feedback, and customer insights.
- Experience in training and developing Channel Partners and supporting their sales teams.
- Strong stakeholder management skills with the ability to coordinate effectively with Sales, Marketing, CRM, Finance, and Operations teams.
- Good communication, negotiation, relationship-building, and interpersonal skills.
- Customer-focused approach with the ability to manage partner and customer queries effectively.

Regards

Meera Murali E

Assistant Consultant - Sourcing

[email protected] persolindia.com

Sriram Samanthu Chambers, # 3287,

12th Main Indiranagar, Bangalore I India

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📌 Regional Sales Executive/ AM/ DM (Gurugram)
🏢 PERSOL
📍 Gurugram