02 Oct
|
iRGB - Multinational Corporation Services
|
Noida
02 Oct
iRGB - Multinational Corporation Services
Noida
Performance Marketing & Growth ManagerLocation: Noida, Uttar Pradesh
Work Mode: Work From Office
Employment: Full-Time
Experience: 3+ Years
IRGB Technologies is looking for a hands-on Performance Marketing & Growth Manager who can take ownership of user acquisition, revenue growth and campaign profitability.
We are specifically looking for someone who has experience working with high-risk, restricted or policy-sensitive categories such as Gaming, OTT, Dating/Social, Health & Wellness, Fintech, Subscription Apps or similar businesses.
This role is for someone who understands that performance marketing is not just about running campaigns — it is about acquiring users profitably, scaling revenue and maintaining advertising account health and policy compliance.
Key Responsibilities / Required Experience
- Hands-on experience handling Google Ads & Meta Ads account suspensions, restrictions and policy issues
- Experience managing multiple Meta Business Accounts and Ad Accounts
- Experience handling multiple backup advertising accounts for business continuity
- Practical experience with new account warm-up, stabilization and controlled scaling
- Must have independently managed ₹10 Lakh+ monthly advertising spend; higher budgets preferred
- Experience managing and scaling multiple advertising accounts simultaneously
- Experience working with Google Ads Credit Line / Monthly Invoicing accounts
- Proven experience handling large-scale performance marketing and user acquisition campaigns
- Strong understanding of ROAS, CAC, CPA, CPI, CTR, CVR, LTV and Revenue
- Experience optimizing the complete funnel:
Ad → Landing Page/App → Registration → Payment → Subscription/Revenue
- Experience in OTT, Streaming or Subscription-based businesses will be a strong plus
- Experience working in risk / policy-sensitive industries such as Gaming, OTT, Dating/Social, Health & Wellness, Fintech, etc. will be highly preferred
- Solid practical understanding of Google Ads and Meta advertising policies, restricted categories and compliance
- Ability to scale campaigns while maintaining account health, policy compliance and profitability
- Experience with creative, audience, landing page, offer and campaign structure testing
- Strong ability to analyze performance data and improve ROAS, acquisition cost and revenue
- Experience with large-scale budget allocation, campaign optimization and profitable scaling
- Ability to provide clear reporting on spend, acquisition, revenue, ROAS and growth
Risk Category & Policy ComplianceStrong practical understanding of advertising policies and restricted-category marketing is highly preferred.
You should understand
- Google Ads & Meta Ads policies
- Restricted and sensitive advertising categories
- Account setup and campaign structure
- Ad account quality and compliance
- Campaign/ad disapprovals
- Policy troubleshooting
- Landing-page and creative compliance
- Sustainable account structures and risk management
- How to scale campaigns without unnecessarily putting advertising accounts at risk
We are looking for someone who understands both GROWTH and COMPLIANCE.
What We ExpectThe ideal candidate should be:
- Highly analytical and numbers-driven
- Strong in performance marketing fundamentals
- Hands-on with advertising platforms
- Experienced in managing meaningful advertising budgets
- Strong understanding of ROAS and profitability
- Comfortable with experimentation and A/B testing
- Able to independently identify problems and execute solutions
- Comfortable working in a fast-paced technology and media environment
- Focused on measurable business outcomes rather than vanity metrics
Preferred ExperienceExperience in one or more of the following industries will be an advantage: Gaming | OTT | Streaming | Dating/Social | Live Apps | Health & Wellness | Fintech | Subscription Apps | D2C | Other Policy-Sensitive Categories
ImportantThis is not a Social Media Executive role and not a basic campaign-operator position.
We are looking for a hands-on growth professional who can take ownership of acquisition, revenue, ROAS and campaign scalability.
Candidates should be prepared to discuss campaigns they have personally managed, including ad spend, acquisition numbers, CAC/CPA, revenue, ROAS, scaling strategy and policy/account challenges.
Location? Noida, Uttar Pradesh
? Work From Office — Full Time
📌 Performance Marketing & Growth Manager (Noida)
🏢 iRGB - Multinational Corporation Services
📍 Noida