02 Oct
|
Guru Diam
|
India
Marketing Operations Manager (Remote, India, US Shift)
Guru Diam
Salary: ₹12 to 17 LPA (₹1L to 1.4L/month), based on experience
Type: Full-time · Remote (India)
Shift: US hours, 10:00 AM to 6:00 PM Recent York time, Monday to Friday
= 7:30 PM to 3:30 AM IST (8:30 PM to 4:30 AM IST, Nov to Mar)
Reports to: Founder
ABOUT GURU DIAM
Guru Diam is a US-based diamond and fine jewelry wholesaler with offices in New York and Los Angeles and a team in India. We supply retailers and jewelry businesses across the US, and exhibit at major trade shows such as JIS and JA New York. We are a small, fast-moving team that runs on AI. Nearly all of our daily work is done with Claude.
THE ROLE
You are the engine that makes marketing run. You own email marketing, trade-show execution, reporting, website content, and every agency and freelancer we work with, from ads specialists to photographers to print vendors. The founder sets direction and assigns tasks in real time. You make sure they get done well, on time, and without follow-up.
WHAT YOU WILL DO
Email marketing & CRM
- Plan, build and send email campaigns: collection launches, trade-show invitations, promotions, newsletters
- Manage and segment our lists (retailers, wholesale buyers, consumer leads) and keep the CRM clean
- Set up automations, e.g. auto-send our catalog when someone signs up on the website, and follow-up sequences for new leads
- Track open, click and reply rates, test subject lines and send times, and improve every month
- (Our in-house designer designs the emails; you write, build, send and measure them)
Agency & vendor management
- Single point of contact for our ads specialist, SEO partner, catalog agency, web developer, photographers, 3D render vendors and print vendors
- Write clear briefs, set deadlines, chase and unblock, and QA deliverables before they reach the founder
- Keep a running status tracker and report progress daily without being asked
Trade shows & events
- Own trade-show execution end to end: calendar, registrations, booth logistics, ordering materials and fixtures (with correct specs), shipping
- Run pre-show invitations and post-show lead follow-up so no lead goes cold
Reporting & analytics
- Produce a weekly one-page marketing report from GA4, Google Ads, Meta Ads, email and CRM: what's working, what isn't, what to do next
- Flag underperforming channels early and propose fixes and new acquisition ideas
- (Ads buying is handled by a specialist. You hold them accountable with the numbers)
Website content
- Keep website copy, product information, links and forms accurate and up to date
- Spot broken CTAs and forms, and route fixes to the developer
Occasional
- Source and reach out to creators and influencers for content partnerships
WHAT WE ARE LOOKING FOR
- 5+ years in marketing operations, marketing management or campaign execution
- B2B marketing experience (selling to businesses, retailers or trade buyers), not only consumer/D2C
- Hands-on, end-to-end ownership of an email platform (Klaviyo, Mailchimp, HubSpot or similar), including campaigns, segments and automations
- Comfortable reading and questioning Google Ads, Meta Ads and GA4 reports
- A track record of managing multiple agencies and freelancers at once, and keeping them on schedule
- Event or trade-show experience is a strong plus
- You already use Claude (claude.ai or Claude Code) every day for real work: drafting, analysis, planning, tracking. We're not asking whether you're willing to learn AI tools.
- Excellent written English. You will write to US retailers and vendors daily.
- Extremely organized and self-directed: you turn a rough daily brief into a finished result without hand-holding
- Able to commit to US-shift hours with real-time availability on Slack/WhatsApp
NICE TO HAVE
- Jewelry, diamond, luxury or fashion industry exposure
- CRM experience (HubSpot, Zoho, Salesforce)
- Experience working with US clients or US-based teams
- Gujarati or Hindi
WHY JOIN
- Top-of-market pay for India
- Real ownership: you run marketing operations, with a direct line to the founder
- Visible impact on a growing US business
- A genuinely AI-native team
HOW TO APPLY In your application, include:
1. One email campaign or automation you built, and the results it achieved
2. One example of a task you recently completed using Claude
Process: application review → interview with the founder → short paid task → offer.
📌 Marketing Operations Manager (India)
🏢 Guru Diam
📍 India