Company Description Hinduja Leyland Finance, established in 2008, is a leading non-banking financial company in India with a strong presence in urban and semi-urban markets. The organization offers a wide range of vehicle finance, leasing solutions, unsecured loans, and housing finance through its subsidiary Hinduja Housing Finance Limited, supporting clients in owning and upgrading vehicles and homes. Its portfolio also includes Gro Digital Platforms Ltd, a joint venture focused on transforming inter-city full-truck load logistics, and Gaadi Mandi Digital Platforms Ltd, which enables efficient trading of used vehicles and equipment.

By combining traditional finance with innovative digital platforms, Hinduja Leyland Finance provides an integrated ecosystem for buying, operating, and selling vehicles, focused on reliability, transparency, and customer-centric solutions.

Role Description The Marketing Executive will be responsible for planning and executing marketing activities that support business growth in West Bengal, India. This full-time, on-site role includes conducting local market research, identifying customer segments, and assisting in the development of targeted marketing campaigns for vehicle and housing finance products.



The role involves coordinating sales and promotional initiatives, managing marketing materials, and supporting events or dealer activities to increase brand visibility and lead generation.

The Marketing

Executive will collaborate closely with sales teams, track campaign performance, and provide regular reports and insights to enhance marketing effectiveness and customer engagement.

Qualifications

- Market Planning and Marketing skills to design and implement effective campaigns and promotions.
- Market Research capabilities to analyze local trends, customer behavior, and competitor activities.
- Robust Communication skills for collaborating with internal teams, partners, and customers.
- Sales and Marketing skills to support lead generation, conversion, and customer relationship management.
- Bachelor’s degree in Marketing, Business, Finance, or a related field is preferred.
- Experience in financial services, vehicle finance, or housing finance is an advantage.
- Proficiency in MS Office and basic digital marketing tools; comfort with data and reporting.
- Ability to work on-site in West Bengal, manage multiple tasks, and adapt to a fast-paced environment.

📌 Marketing Executive (West Bengal)
🏢 Hinduja Leyland Finance
📍 West Bengal