– MARKETING EXECUTIVE

Position

Marketing Executive – Digital Marketing & SEO

Experience

1–2 Years

Salary

₹20,000 – ₹25,000 per month

Employment Type

Full-Time

Job Summary

We are looking for a motivated and result-oriented Marketing Executive with hands-on knowledge of Digital Marketing and SEO. The candidate will be responsible for implementing digital marketing activities, improving online visibility, managing digital campaigns, and supporting SEO initiatives to increase website traffic, leads, and brand awareness.

Key Responsibilities

- Plan and execute digital marketing activities across various online platforms.
- Implement SEO strategies to improve website ranking and organic traffic.
- Conduct keyword research, competitor analysis, and basic SEO audits.
- Work on on-page and off-page SEO activities.
- Optimize website content, meta titles, meta descriptions, headings, and keywords.
- Monitor website traffic, rankings, and SEO performance.
- Assist in managing social media marketing activities and online campaigns.
- Create and coordinate digital marketing content for websites and social media platforms.
- Monitor and analyze digital marketing campaign performance.
- Generate regular reports on SEO, website traffic, leads, and campaign performance.
- Identify recent digital marketing opportunities and trends.
- Coordinate with internal teams for content, creatives, website updates, and promotional activities.
- Stay updated with the latest SEO, Google algorithm, and digital marketing trends.

Required Skills

- Good knowledge of Digital Marketing.
- Strong understanding of SEO concepts and practices.




- Knowledge of Keyword Research and Competitor Analysis.
- Understanding of On-Page and Off-Page SEO.
- Basic knowledge of Google Analytics / Google Search Console.
- Knowledge of social media platforms and digital advertising will be an advantage.
- Good written and verbal communication skills.
- Basic analytical and reporting skills.
- Ability to work independently as well as in a team.
- Good time management and organizational skills.

Educational Qualification

- Bachelor's degree in Marketing, Digital Marketing, Business Administration, Mass Communication, or a related field.
- Candidates with relevant certifications in Digital Marketing or SEO will be preferred.

Experience

- 1–2 years of relevant experience in Digital Marketing and SEO.
- Candidates should have practical exposure to website SEO and digital marketing activities.

Preferred Candidate Profile The ideal candidate should be:

- Passionate about Digital Marketing and SEO.
- Willing to learn and implement new digital marketing techniques.
- Result-oriented and analytical.
- Comfortable working with digital marketing tools and platforms.
- Able to manage multiple marketing activities and meet deadlines.

Key Performance Areas (KPIs)

- Improvement in organic website traffic.
- Improvement in keyword rankings.
- SEO implementation and website optimization.
- Lead generation through digital channels.
- Digital campaign performance.
- Social media and online brand visibility.
- Timely completion of assigned marketing activities.

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Marketing Executive (Kolkata)
🏢 Frogsplash Technology
📍 Kolkata