Matamaal and Kanz & Muhul (K&M;) are homegrown brands bringing the culture, cuisine and agro-commodities of Jammu, Kashmir & Ladakh to the world, through Kashmiri restaurants across India, a premium spice brand selling in India and the USA, and catering and cultural events. You'll work directly with the founder across all of it.

Responsibilities

- Manage our social media agency: own the content calendar, review drafts, and make sure posts go out on time and on brand.
- Run Chef Nalini's personal Instagram and grow it into a recognised culinary voice.
- Manage social media for K&M; India and K&M; USA, and steadily build it into a distinct, premium brand.
- Monitor our Shopify stores (India and US) for out-of-stock products and coordinate restocking and listing updates.
- Handle B2B outreach in India and the US: email prospects (restaurants, retailers, distributors, gourmet stores), follow up, and maintain a simple pipeline.




- Build PR collaborations with hotels and venues to plan Kashmiri food pop-ups.
- Support branding and launch work for a recent hospitality project.

What we're looking for

- 2–5 years in social media, brand marketing, D2C or F&B;/hospitality marketing.
- Comfortable creating and posting content yourself: shooting on a phone, basic editing (CapCut, Canva), and writing captions.
- Practical, everyday use of AI tools (ChatGPT/Claude, Canva AI, etc.) for content, emails and research.
- Excellent written and spoken English; confident writing professional emails to US and Indian businesses.
- Organised and self-driven, able to juggle several brands and agencies without dropping things.
- Bonus: Shopify experience, B2B or export sales exposure, an interest in food and regional culture.

CTC: ₹4.8–5.4 LPA (fixed) · Gurgaon, on-site

📌 Marketing Executive – Brand & Growth (Gurugram)
🏢 Matamaal - Experience Kashmir
📍 Gurugram